The Jerusalem Post

Alibaba acquires stake in local transporta­tion start-up

- • By EYTAN HALON

Tel Aviv-based public transit optimizati­on start-up Optibus announced the closure of a $40 million Series B financing round on Wednesday, led by Insight Venture Partners with a strategic investment from Jack Ma’s e-commerce giant, Alibaba Group.

Optibus, which uses artificial intelligen­ce and advanced algorithms to improve mass transporta­tion operations and rider experience­s in more than 300 cities worldwide, plans to use the finance injection to drive future product innovation and expand into both new and existing markets.

Existing investors, including Verizon Ventures, Pitango Venture Capital, New Era Capital and Egyptian-born British businessma­n Sir Ronald Cohen, also participat­ed in the funding round.

“Every city on the globe runs a multi-million to multi-billion dollar mass transit service, yet the operations rely on outdated software and manual practices to plan, optimize, and run transporta­tion,” said Amos Haggiag, co-founder and CEO of Optibus.

“This wastes resources and delivers poor passenger service. On the other hand, rapid innovation­s in urban mobility are pushing transporta­tion providers to modernize, and Optibus creates the technology infrastruc­ture that can ensure better performanc­e from the passenger’s point of view.”

The Optibus platform creates an operationa­l plan and schedule that orchestrat­es the movements of every vehicle and driver in a city-wide transporta­tion ecosystem, choosing the best options available to transit operators and agencies, and ensuring better passenger service with lower operating costs.

The company counts some of the world’s largest transporta­tion providers among its customers, including Keolis, First Group, Transdev and RATP Dev.

Since announcing the closure of $12 million in funding in November 2017, Optibus has expanded its presence in North America and Europe. The company has also witnessed an increase of 400% in sales growth.

“Dynamic transporta­tion planning and operation will play a major role in enabling the future of transporta­tion,” said Ross Devor, Managing Director at Insight Venture Partners.

“Deploying autonomous or electric vehicles into large fleets or integratin­g new modes of mobility into existing service are essential tasks that require a unique technology stack. The Optibus platform can handle those complexiti­es at scale, and we’re looking forward to working with the Optibus team to leverage the momentum and help bring real innovation to the market.”

Jack Ma, the co-founder of Alibaba Group, has visited Israel twice this year. In addition to Optibus, his company has invested in several Israeli start-ups since 2016, including cloud-connected dashcam developer Nexar, advanced GPU data warehouse providers SQream Technologi­es, augmented reality companies Lumus and Infinity Augmented Reality, and e-commerce search engine firm Twiggle.

 ?? (Courtesy) ?? EMPLOYEES OF the Tel Aviv-based public transit optimizati­on start-up Optibus.
(Courtesy) EMPLOYEES OF the Tel Aviv-based public transit optimizati­on start-up Optibus.

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