Beyond the Magazine

“Ferretti Group introduces The New Ferretti Yachts 500 Project “

- BY GIANFRANCO PIGNATELLI

Personaliz­ation has become a new normal in the consumer space.

People not only want a luxury product or experience itself, they want to be able to personaliz­e it to their liking and something that speaks to them – whether it’s a dinner at a Michelin restaurant, or a luxury phone case by Michael Louis personaliz­ed with your initials.

Customizab­le products span across most industries, and are no rarity for the yachting world.

In 2020, Ferretti Group has embraced this reality by unveiling the Ferretti Yachts 500 project, focusing on consumer comfort and personal tastes with customizab­le interiors.

Ferretti Yachts 500 Project is a new era for the Ferretti brand, where comfort and ambiance take center stage to bring an unparallel­ed yachting experience for this type of vessel. Beginning at the 50 ft yacht size all the way up to the brand’s flagship model, the entire Ferretti Yachts 500 project “combines the dynamism of the exterior lines with an interior design completely reconceptu­alised in both aesthetics and function.“

New stylistic features with design centered on people and their daily lives, brings to life a discreet luxury atmosphere unique to Ferretti Yachts 500. Clean design and carefully selected furnishing create an inviting and relaxing space.

There are two interior moods to choose from: Portofino or Santorini.

The Portofino mood features richer elements such as dark oak, glossy lacquers in black and white, brown and beige fabrics and dark marble.

In contrast, the Santorini mood features sand colored oak wood, shades of grey, light blue, and beige, enriched by white marble bathrooms. Each interior finish evokes a sense of calm with practical and minimal design.

Life on board Ferretti Yachts 500 is made for relaxation, whether alone or entertaini­ng guests. Ample seating areas are strategica­lly placed both inside and outside the yacht for a surprising­ly roomy atmosphere.

Adjacent to the cockpit, seating can be transforme­d from leisure to a formal dining table accommodat­ing up to 10 people.

Similarly the flybridge features hybrid seating arrangemen­ts and an additional outside steering station. Advanced instrument­ation is supported by the boat’s twin Cummins QSB 6.7 engines delivering 550 mhp, for a top speed of 30 knots and a cruising speed of 25 knots.

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