TELEMARKETING: A GUIDELINE

1. PRESENTATION: WHO AM I AND WHAT DO I REPRESENT 2. CLARIFYING THE OBJECTIVES: WHAT DO I WANT 3. FEEDBACK: ASSESSING WHO SHOULD I SPEAK WITH 4. BRIEF PRESENTATION OF PRODUCTS/SERVICES OFFERING AND ADVANTAGES VS COMPETITION 5. ASSESSMENT OF THEIR INTERESTS/ NEEDS/ PROBLEMS (TECHNICAL, LOGISTIC, COMMERCIAL ECC.) 6. PROPOSAL OF SOLUTIONS 7. PLAN OF ACTION: SEND CATALOGUE, SEND OFFER, MEETINGS ETC.