Dana Bronfman
Earthy elements become otherworldly jewels whose refined beauty touches the soul… Finally, luxury truly meets sustainability.
Dana Bronfman is a New York City-based fine jewelry designer, best known for her “quietly bold” modern style; understated yet unique. Her geometric sculptural pieces bear recognizable design elements such as convex and concave shapes, as well as the “oculus,” a circular or eyelike opening, usually found in architecture. This “circular void” becomes the metaphor of a virtuous circle connecting the origins and the story of the piece of jewelry with its owner. One might say Dana takes earthy elements and transforms them into otherworldly jewels. After working for non-profit organizations, Dana Bronfman attended the Revere Academy of Jewelry Arts, and subsequently founded her own brand in 2014. From there she went on to successfully win the Fashion Group International’s Rising Star Award for Fine Jewelry in 2017. Her collections are now available at select stores worldwide, though she most enjoys working with clients face to face to create custom designs at her Manhattan atelier. Dana uses reclaimed and fair-mined gold as well as ethically sourced gemstones and diamonds. She works closely with a small team of local master jewelers to create pieces featuring one-of-a-kind and natural-colored gemstones, and matte and hammered finishes. Each piece pays homage to its earthly origins and the many hands that touched it in the process: its opulence matches its infinite soul. Ultimately, her hope is that a great piece of jewelry – however beautiful – will represent more than just a status symbol. She takes pride in being part of several initiatives to increase the industry’s ethics and sustainability as a whole, as she believes that putting a “band aid” on problems is not enough: we all need to work towards solutions, and ensure that sustainability becomes the rule, not the exception.