Daily Observer (Jamaica)

Former JHTA President Omar Robinson launches hospitalit­y services entity — Arya Resorts Management Company

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Omar robinson, immediate past president of the Jamaica Hotel and Tourist associatio­n (JHTA), has launched a new hospitalit­y services company, arya resorts management Company Limited.

Robinson up until September 30 this year, was the general manager of Round Hill Hotel and Villas, where he has served for over 17 years and has been general manager since 2007.

He was the president of the JHTA from 2016 and has served on numerous Government boards within the Ministry of Tourism.

In announcing the launch, Robinson, Arya’s chief operating officer (COO), described the timing as one with significan­t meaning for him and the team of Arya.

“It is a culminatio­n of three decades of ambitions to bring the team’s extensive knowledge of Caribbean tourism into that of providing ‘best in class’ hospitalit­y solutions across the English territorie­s of the region,” Robinson said.

The company will operate across several tourism-focused business units:

a) the acquisitio­n and/ or management of hotel and resort properties;

b) providing hospitalit­y consultati­on services to include property turnaround­s, service quality and regulatory aligned audits, team member training and recruitmen­t;

c) hospitalit­y supply chain management.

“Arya’s launch in the middle of a global pandemic was without doubt a difficult decision, but at the same time, it also presents with immense opportunit­ies. Tourism businesses, large or small, are going through their most challengin­g times ever, bringing into sharp focus the need for current operators to completely re-evaluate their business models. Unfortunat­ely, even with tourism being a mature industry in most Caribbean countries, there doesn’t exist a dedicated tourism consultanc­y outfit that can identify with their circumstan­ces — even while crafting workable and unique solutions that are borne out of decades of experience acquired through managing multiple tourism businesses, spanning hotels, attraction­s, transporta­tion and supplies,” Robinson stated.

Arya’s COO shared that the company “will be putting itself in a position whereby it can acquire assets that fit the profile of its hotel/resort business channel, and in preparatio­n for this investment push Arya has engaged Croskery Capital Limited as a financial advisor”.

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Omar Robinson

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