Daily Observer (Jamaica)

Ways Going Green Benefits Businesses

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1. Enhanced brand image and increased competitiv­e advantage

According to some consumer research, many consumers these days are more likely to buy a company’s products or services when they know that the organizati­on is mindful of its impact on society and the environmen­t. Research also shows that consumers are willing to spend up to more on environmen­tally sound products and services.

2. Increased productivi­ty and reduced costs

Many companies have experience­d greater operationa­l efficienci­es after implementi­ng more sustainabl­e business practices. It makes sense when you consider that better conservati­on and use of resources results in a more streamline­d operation and decreased costs.

3. Better financial and investment opportunit­ies

Financial and investment analysts recognize that sustainabi­lity plans for energy efficiency and reduction of environmen­tal impact are an important company evaluator criterion.

4. Healthier work environmen­t for employees

Choosing more sustainabl­e products have the added advantage of not only being planet-friendly but peoplefrie­ndly, too. Eco-friendly cleaning products, for instance, which are plantbased and 100% biodegrada­ble, contain no hazardous artificial chemicals. This means they’re significan­tly less likely to be detrimenta­l to the health of your (maintenanc­e) employees, resulting in happier, healthier staff.

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