BLINKSKY JAMAICA

BLINKSKY DELIVERING DIGITAL REWARDS FOR EMPLOYEES

• Blinksky, the world’s first platform to securely create, manage and deliver digital stored value cards, is providing Jamaican employers with the ideal solution to reward and incentivize their employees using its digital gift cards.

• Officially launched in the market in May 2021, Blinksky has onboarded over 80+ local merchants covering categories such as bill payment, fuel, supermarkets, restaurants, retailers, and more. These merchants have provided the digital gifting software company with an islandwide footprint and a niche market to serve employers who want to reward their employees digitally.

• Employers can sign up to use the Blinksky platform to distribute digital gift cards individually or in bulk up to 25,000 gift cards, within 6 seconds. This will take the hassle and time out of companies securing paper vouchers for incentives or rewards.

• Blinksky provides companies with the option to send a merchant-specific digital gift card or a Blinkable. The company says a Blinkable digital gift card is a closed-loop digital gift card that allows employees to receive a company-branded digital gift card, delivered directly to mobile via Whatsapp or email. The recipient can then choose the gift card they want from any Blinksky merchant.

• The benefits of using the Blinksky platform for rewards and incentives are an island-wide reach with merchants in every major town, key lifestyle partners to suit every occasion, bulk delivery, the option to track selections and redemptions, and one flat fee per delivery, regardless of the value of the gift card. Blinksky provides the opportunities for organizations to deliver digital rewards, anytime and is ideal for a remote or hybrid workforce. The concept of digital gifting aligns with most organizations’ digital transformation mission, which has been fast-tracked due to the COVID-19 pandemic.

• Research by pyments.com shows that in 2021 40% of shoppers used digital wallets/ digital options to pay for a holiday or special occasion gifts, a 54% increase when compared to 2019. With an increase in activities in the digital space locally, Blinksky is poised to provide a scalable solution for organizations seeking to digitize and streamline incentives and rewards.

• Founded in 2017 by Jamaican technology entrepreneur, Mark Chambers, Blinksky Jamaica, is part of the multinational entity, Blinksky Inc. The company which has its headquarters in Atlanta, USA officially launched in Jamaica in May 2021.