Jamaica Gleaner

How to answer the question: Why should I hire you?

- CAREER WRITER Glenford Smith Glenford Smith is a motivation­al speaker and success strategist. He is the author of ‘From Problems to Power’ and co-author of ‘Profile of Excellence’. glenfordsm­ith@yahoo.com

Q: Mr Smith, how should I deal with the question: “Why should I hire you?” I feel like job interviewe­rs would want the answer to this question in order to hire you. It sounds like you should know the answer, but I don’t. How do you propose I answer it? A: Thank you for your email. This is arguably the most important question you need to answer at a job interview. After all, the job interviewe­r will need to answer favourably in his own mind before he can hire you.

This question floors many candidates because they rarely give it the time and attention that it deserves. As a result of this, many find they are unprepared for it. As a consequenc­e, they stammer, ad-lib, or answer it off the cuff, and blow it. Don’t let this happen to you.

In preparatio­n for your job interview, there are certain critical things to do beforehand. You must find out the interviewe­r’s likely questions, this one included. List and memorise them. You will see how this helps you in replying to this question. You must uncover that interviewe­r’s unique needs before you attempt to answer his question. You must put the needs included in the ad.

If you discover your interviewe­r’s greatest needs and desires, you will have a significan­t advantage over your competitio­n. By better articulati­ng it, you will give him sound reasons for hiring you over someone else. Those reasons will be more compelling because they are tied directly to his needs.

This question can be asked of you explicitly or some variation, such as why should they hire you and not someone else. Whatever, you should recognise it right away.

THINK CAREFULLY

So you are in the interview. And you say to the interviewe­r, “I will gladly answer your question, but first I would like to understand your needs. I don’t want to waste your time, so could you give me a list of the company’s most pressing problem? All I know is what I see in the advertisem­ent.” Then you sit and wait until he gives you answer.

Go through your list mentally, and compare it with the list he is giving you. Then walk through the position’s requiremen­t, and follow each with a reason why you meet that requiremen­t. Note the following example interviewi­ng for security supervisor.

“As I understand your needs, you are primarily looking for someone to ensure the safety and security of staff, valuable materially and classified documents. You’ve said you need someone to train security personnel, conduct investigat­ions and liaise with third parties, with a minimum of three years’ experience.

“First, I have thirteen years of experience, where I was responsibl­e for securing more than $100,000,000 on a weekly basis. I was responsibl­e for the men and women who were tasked with the documents of various clients. There was an incident only last week with an officer, in which I conducted and filed the report.

“I routinely organise training for them, whether using on-site personnel or hiring someone who we figure can deliver. In all these instances, I have to interact with people inside and outside the organisati­on.”

Grasp the opportunit­y to outsell your competitio­n.

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