DJ XTen ex­tends his brand

The Star (Jamaica) - - ENTERTAINMENT -

Be­com­ing a note­wor­thy brand has al­ways been the aim of DJ XTen, as he con­tin­ues to achieve suc­cess from tire­lessly work­ing across the US and The Caribbean.

The Port­land-born disc jock said his ca­reer started while liv­ing in Ja­maica and at­tend­ing the Univer­sity of Tech­nol­ogy where he at­tained a bach­e­lor’s in busi­ness ad­min­is­tra­tion.

“I used to play at events while on cam­pus, and this helped me to grow into the disc jock I am to­day. There are a lot of stu­dents from all over the world who are reg­u­lar pa­trons at the events, so I have to be able to cater to my au­di­ence which, in most cases, ap­pre­ci­ated authen­tic Ja­maican mu­sic but still wanted fa­mil­iar­ity through Afrobeat, hip hop, al­ter­na­tive and soca,” he said.

DJ XTen, whose given name is Da­jue McKen­zie, has won over au­di­ences at numer­ous high-pro­file events and fes­ti­vals, such as Texas Blues Fes­ti­val, Port­land Car­ni­val, Port­land Jerk Fes­ti­val and The Fa­ther’s Day Fes­ti­val in Ni­a­gara Falls.

Be­fore mi­grat­ing to the United States, XTen had the op­por­tu­nity to work with top en­ter­tain­ers such as Bounty Killer, be­ing a res­i­dent DJ at his pop­u­lar weekly event Bounty Sun­days, and Siz­zla on his King Sa­fari sound sys­tem.

“Many peo­ple have been see­ing the work I am do­ing over­seas and based on my growth, pro­mot­ers have been in­quir­ing about my re­turn, which will hap­pen in De­cem­ber. I’m al­ready booked for events such as Freshh in Port An­to­nio, and Zonez at the Blue Lagoon. I am look­ing for­ward to re­turn­ing to my roots,” he said.

DJ XTen

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