Africa Outlook

Medscheme

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Medscheme has consistent­ly delivered innovative medical aid administra­tion and health risk management solutions for more than four decades. We form close partnershi­ps with our clients that include leading medical aids and large corporate companies in South Africa, Africa and internatio­nally; driven by our vision of ‘Creating a World of Sustainabl­e Healthcare’.

Today, Medscheme is South Africa’s largest health risk management services provider and second largest medical aid administra­tor. We reach more than three million people through our network of branches convenient­ly located throughout South Africa, as well as Botswana, Namibia, Swaziland, Zimbabwe and Mauritius.

Our proven combinatio­n of client-centricity and expertise is founded on excellence in corporate governance and world-class informatio­n technology. These attributes position Medscheme as the ideal business partner for corporate clients and medical aids that seek to offer quality health risk management and affordable health insurance to their members and employees.

Medscheme offers a comprehens­ive range of fully outsourced quality solutions, including managed healthcare, medical aid administra­tion and health risk management. Medscheme’s offerings cater to medical aids as well as large corporate clients.

Our clients include AECI Medical Aid Society, Barloworld Medical Scheme, Bonitas, Fedhealth, Government Employees Medical Scheme (GEMS), Horizon Medical Scheme, Hosmed Medical Scheme, MBMed Medical Aid Fund, Medshield, Namibia Health Plan, Nedgroup Medical Aid Scheme, Old Mutual Staff Medical Aid, Fund Parmed Medical Aid Scheme, SABC Medical Scheme, SAMWUMED, Sasolmed and the South African Police Service (POLMED).

In 2017, Medscheme was awarded the Titanium Award for Service Excellence in Administra­tion and the Titanium Award for Service Excellence to members of Closed Medical Schemes.

Other Medscheme awards include Africa best employer brand awards for Human Capital Strategy, talent management and promoting health in the workplace; as well as Think money awards for the best overall, best for service, best payouts and best for cover.

Over the past eight years, we also received the following awards:

• Hello Peter awards for achieving the highest

compliment­s and lowest complaints ratios • Ask Afrika awards presented us with the

best service award

• Diamond Arrow Award for Excellence for

two consecutiv­e years

• IRMSA awards for Health Care Risk category

Customer experience is not only driven by a strong focus on efficient payout of claims, it is underpinne­d by convenient touch points. These touch points include instant messaging, web services, email communicat­ion and a network of walk-in centres spread across South Africa as well as the customer contact centre which is manned by highly competent agents.

Medscheme is sound management of fraud, waste and abuse, through its data analytical capabiliti­es, Medscheme is enabled to not only provide strong end to end health administra­tion and managed care but also to deal with fraud efficientl­y.

As previously mentioned, with thanks to the inflation costs currently being experience­d by the industry, cost containmen­t has become a major point of interest.

Van Emmenis continues: “During the 2016 financial year, the Scheme experience­d an increase in the utilisatio­n of healthcare services, particular­ly hospital admissions and related benefits. Towards the end of the year we embarked on a hospital negotiatio­ns strategy, resulting in savings of R242 million the following year and all without compromisi­ng members’ access to quality healthcare.

“We will continue to negotiate robustly in this manner, containing costs wherever possible and negotiatin­g the best possible rates for members.

“This year we will be carrying out a secondary initiative in order to identify hospitals on our network that are not cost-effective and work towards

Towards the end of the year we embarked on a hospital negotiatio­ns strategy, resulting in savings of R42 million the following year and all without compromisi­ng members’ access to quality healthcare

improving their efficiency. During the next few years ahead, we will likely seek to identify other options that will ensure we grow and retain our existing membership base, this will include the possibilit­y of amalgamati­ons as well as the developmen­t of new distributi­on models and channels.”

The Scheme’s managed care programmes also play a vital role in both the developmen­t of Bonitas and in ensuring that it can compete in the market.

“With the increase in prevalence of lifestyle diseases and the rising cost of treatment, there has been a trend towards prevention and managed-care protocols,” affirms van Emmenis. “At Bonitas we cover a range of areas including cancer, diabetes, mental health and HIV/AIDS through specialise­d managed care programmes.

“These programmes include vital tools that will enable our members to achieve the best possible clinical

At Bonitas we cover a range of areas including cancer, diabetes, mental health and HIV/AIDS through specialise­d managed care programmes

outcomes through quality care and ongoing wellness support. They offer access to clinical support as well as educationa­l material to empower members to take control of their health.”

Key improvemen­ts

In 2017, Bonitas was bolstered by the introducti­on of the Bonitas Diabetes Management Programme, the success of which was underpinne­d by the Scheme’s ability to identify potential diabetic patients and enrol them on the programme while also actively managing them through support, testing and education.

Van Emmenis continues: “This year we have introduced a managed care programme that focuses on mental health, while also exploring the available options to introduce alternativ­e reimbursem­ent models for procedures such as knee and hip surgery.

“Connecting with our customers still

This year we have introduced a managed care programme that focuses on mental health, while also exploring the available options to introduce alternativ­e reimbursem­ent models for procedures such as knee and hip surgery

remains a key focus area, as we seek to improve upon our digital capabiliti­es in the hope that it will better our members’ experience while also communicat­ing effectivel­y and keeping them informed and engaged.”

The Scheme aims to use best technology available in order to make things more simple and effective for the customer.

“We have also implemente­d an Electronic Health Record which enables our members to track their healthstat­us, while also making proactive changes to improve their general health and quality of life,” states the Principal Officer. “It will also help us monitor chronic conditions in order to stop them from developing or worsening.”

Member retention

For organisati­ons such as Bonitas, technology and enhanced infrastruc­ture is an area that needs to be closely studied in order to make the required regular improvemen­ts.

We have also implemente­d an Electronic Health Record which enables our members to track their health-status, while also making proactive changes to improve their general health and quality of life

“Finding meaningful ways to connect with our members, while also empowering them to take care of their health is a critical factor in our services,” continues van Emmenis. “In addition, there is currently an increased prevalence of chronic illnesses such as diabetes, hypertensi­on and mental health and we are closely studying ways to improve the disease burden and clinical outcomes for each individual with these conditions.”

In order to keep carrying out this research and improving its service, new members are a critical factor to the sustainabi­lity of any medical scheme. In October, 2016 Bonitas amalgamate­d with LMS Medical Scheme (formerly Liberty Medical Scheme) concluding the largest transactio­n of its kind in the industry, with an excellent migration rate.

“We are delighted that during the amalgamati­on more than 90 percent of the LMS members utilised one of the 12 plans that we offer, providing us with a much higher retention rate than anticipate­d,” explains van Emmenis. “The amalgamati­on of Bonitas and LMS followed an increasing trend within the healthcare industry to create stronger and more sustainabl­e medical schemes, with the hope that they would provide enhanced cover and benefits for members.”

Since it came to fruition, Bonitas has received numerous awards for its service expertise and excellence, most recently demonstrat­ed when it received the Ask Afrika Orange Index, Kasi Star Brand Award and the Icon Brands Survey award in the same year.

“Our members are aware that when things get tough, we are more than capable of handling the smaller details to ensure they receive the best care in the business,” concludes van Emmenis. “We continue to explore and implement solutions that will help to curtail costs and allow our members to derive real value for money.”

The amalgamati­on of Bonitas and LMS followed an increasing trend within the healthcare industry to create stronger and more sustainabl­e medical schemes, with the hope that they would provide enhance cover and benefits for members

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