Africa Outlook

Fostering the future

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Rainoil’s esteemed employment strategies and sound corporate social responsibi­lity practices aside, the group is expecting to experience one of the most expansive periods in its history to date through the remainder of 2019 and early 2020.

The firm’s ever-heightenin­g ambitions have manifested themselves in the form of its Project 150 initiative, an aggressive growth plan that aims to bolster the brand’s existing presence across Nigeria from 70 to 150 petrol stations over the course of the coming 12 months.

“We are well aware that it is a really challengin­g project,” reveals Ogbechie, “but we are driving it assertivel­y using substantia­l investment­s, and with our team at the helm we are confident that we can establish a footprint in all the major cities in this country.”

Indeed, Ogbechie himself is no stranger to challenges of such a scale having been at the firm from the outset. This being said, the Group Managing Director recognises that new opportunit­ies are presenting themselves in the downstream sector, and that the business must act sooner rather than later to remain ahead of the curve and capitalise accordingl­y.

Looking at recent statistics from Standard Bank, for example, Africa’s share of total global oil and gas consumptio­n is expected to increase from 4.3 percent to 5.1 percent by 2050, while demand for gas is forecast to increase by 128.4 percent prior to 2040.

He concludes: “Retail outlets will always be the interface between the industry and the consumer. Nigerian people won’t stop refilling their cars at petrol stations anytime soon, and it’s a segment where we want to expand our market share, and become a brand of choice for customers across the country.

“We are working very seriously on our investment programme. It’s costing a lot of money as you can imagine, but we feel that every dollar that’s put in will show its worth as we move into a new and particular­ly exciting era for Rainoil.” Rainoil

Tel: +234 (0) 170 047 11/12/13 info@rainoil.com.ng www.rainoil.com.ng

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