Africa Outlook

DOS AND DON’TS

-

According to Pema, one of the biggest problems regarding the implementa­tion of sustainabi­lity practices is implementi­ng such a practice in isolation.

Sustainabi­lity must be a collaborat­ive integrated process. This is down to the languages of both sustainabi­lity and business not always coinciding with one another. Open communicat­ion and creating awareness are key. Incorporat­ing sustainabi­lity practices into all areas of the business is another aspect of this company-wide communicat­ion.

“Right from the start, you need to make sure that you have high-level management, executive management and board commitment, support and input to the process,” Pema adds. “A dual process of top-down and bottom-up consolidat­ion is required for successful implementa­tion.”

 ??  ??

Newspapers in English

Newspapers from Kenya