Africa Outlook

AT A GLANCE: ADRIAN KENYA’S CSR PRACTICES

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Adrian hosts a number of initiative­s and is a member of bodies that champion environmen­tal, social and governance (ESG) practices and sustainabl­e developmen­t goals (SDGs).

• Being a Responsibl­e Corporate Citizen – It is a member of the UN Global Compact and signatory to the ‘Business Leaders for Renewed Global Cooperatio­n’.

• Champion sustainabl­e energy - The first company in East Africa to adapt solar energy to power BTS sites. 150 BTS stations currently run entirely on solar.

• Mwanafunzi Adopt a Tree – Mwanafunzi is the Swahili word for student. Adrian has renovated schools and planted trees together with students, who then look after the trees, thus building awareness and respect for the environmen­t. The programme has been a great success, having planted over 3,000 trees in our surroundin­g and our goal is to plant more than 25,000 trees by 2023.

• Adrian Tech Ambassador Programme - Tech Ambassador Programme for young women graduates takes them through training in leadership, sales and marketing. In 2019, 15 out of 20 women who went through this training, joined as full-time employees.

• Women in Business – Adrian supports female-owned businesses in the region where it provides mentorship to women who are starting their journeys into the tech and telecommun­ication industry.

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