LUXE City Guides - Seoul

Dongdaemun /동대문

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Fill up and wear comfy shoes – a day in Dongdaemun is 24+ hours. Start with a gander around Zaha Hadid’s archi edifice, the DDP /동대문디자인플라자 / ddp.or.kr / Dongdaemun History & Culture Park Stn Exit #1. The day n’ night market here is huge, but not-to-be-missed is Doota /두타쇼핑몰/ 10.30am-5am TueSat, 10.30am-11pm Sun, 7pm-5am Mon. Zip into Doota’s main entrance, start in the basement and work up for funky, youthful club-fash. You need to dig about in the trash, but you’ll be rewarded handsomely. Levels B/1 and 2/F are trendy gal-fest; 1/F hosts Seoul Fashion Week starlets; 3/F has shoes and bags, which can be made to order; 4/F is for guys; 5/F is a riot of accessorie­s, trash-flash, Nail Box salon and Olive Young, Korea’s answer to Sephora; and on 6/F are mum n’ tots’ wear. In the mood for a staggering array of fabric? Exit Doota the way you came in, whip left and keep going. Cross the bridge over the Cheonggyec­heon (see Activities), turn left and you’ll espy the five-storey Dongdaemun Shopping Complex (see Standout Stores). Finally, kick back with a tipple and a view at the JW Marriott lounge / jwmarriott­ddm.com / around the corner. You deserve it!

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