Kakao to take lo­ca­tion-based game abroad

The Korea Times - - BUSINESS - By Jun Ji-hye [email protected]­re­atimes.co.kr

Kakao Games will re­lease a lo­ca­tion-based mo­bile game, ten­ta­tively named “ArcheAge Walk,” next year to tar­get the global game mar­ket, the com­pany said Thurs­day.

The com­pany said it will ap­ply ad­vanced lo­ca­tion-based ser­vice (LBS) tech­nolo­gies to its new game in a bid to fol­low in the foot­steps of “Poke­mon Go,” which en­joyed sig­nif­i­cant pop­u­lar­ity around the world. The game, which in­volves catch­ing Ja­pa­nese an­i­mated char­ac­ters, has been con­sid­ered a prime ex­am­ple of aug­mented re­al­ity tech­nol­ogy.

On Sept. 23, Life MMO, a sub­sidiary of KaKao Games, signed a li­cense agree­ment with XLGames, devel­oper of mas­sive mul­ti­player on­line role-play­ing game (MMORPG) “ArcheAge.”

The agree­ment al­lows the firm to use the in­tel­lec­tual prop­erty of “ArcheAge” to de­velop the new lo­ca­tion-based mo­bile game “ArcheAge Walk.”

Re­leased in 2013, “ArcheAge” has gained con­sis­tent pop­u­lar­ity around the world, at­tract­ing more than 20 mil­lion users in 64 coun­tries. The game won the grand prize at the 2013 Korea Game Awards.

“ArcheAge has many el­e­ments that can max­i­mize the fun of a game when be­ing in­te­grated with LBS tech­nolo­gies,” Life MMO CEO Namkoong Whon said.

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