Etihad Airways launches ‘48 Hour Challenge’ for guests
Campaign promotes Abu Dhabi stopovers Safir Hotel & Residences holds basic skills training in First Aid
ABU DHABI, April 25: Etihad Airways has thrown down the gauntlet to the millions of guests who transit through its Abu Dhabi home, as well as the residents of the UAE, by challenging them to experience a host of ‘once in a lifetime’ activities throughout the emirate in just two days.
The ‘48 Hour Challenge’ is part of Etihad Airways’ wider stopover campaign promoting Abu Dhabi as a ‘holiday within a holiday’ for transit travellers and a ‘staycation’ option for UAE residents wanting a relaxing short-break. The city’s many highlights can now be enjoyed through a series of exciting stopover programmes.
To launch the campaign, Etihad Airways recently challenged Ricky Wilson, singer-songwriter, TV personality and frontman of British indie rock band Kaiser Chiefs, to spend 48 hours exploring the best Abu Dhabi has to offer. The video of his attempt is part of a global online promotional campaign and captures the excitement of the challenge visually to share with consumers on social media and across the airline’s communications channels.
“For me a stopover meant sitting in the airport, or visiting duty free, but this is not what a stopover should be,” commented the singer. “It should be flying falcons across the desert, kayaking, visiting water parks ... imbibing the culture of the place. Abu Dhabi has taught me that stopovers can be as relaxing as they are exhilarating. There is something incredibly refreshing about pushing yourself, getting out of your comfort zone and fully immersing yourself in a new city. I will never stay in the airport again during a stopover.”
“It is an incredible place, with warm, generous and extremely hospitable people. The city perfectly combines a relaxing and chilled out vibe with excitement and adventure. It is a beautiful city with endless things to do in a short space of time.”
Peter Baumgartner, Etihad Airways’ Chief Executive Officer, said: “The launch of Etihad Airways’ comprehensive stopover programme reinforces what we who live in this wonderful city have known for so long — that Abu Dhabi is a cosmopolitan, dynamic and thrilling destination packed with opportunities for all visitors, whether they
Safir Hotel and Residences Kuwait — Fintas held First Aid training to their associates on April 18 and 19, 2017 through inviting one of the best First Aid Teams in the state of Kuwait.
Associates from all Departments were nominated to attend the training. The First Aid Team brought CPR manikins with them to show the employees how to take each step correctly, and many videos were played to show many
are looking for adventure, culture, or a relaxing beach break.
“It is our honour as the national airline of the UAE, based here in Abu Dhabi, to promote and celebrate the emirate’s sophisticated infrastructure, the hospitality of the Emirati people, and its beautiful landscape. It is the perfect stopover destination for those flying through Abu Dhabi and an ideal domestic getaway for those living in the wider UAE.”
The airline will also launch a special competition to promote its stopover programme. From Friday, April 28 until the end of 2017, Etihad Airways will be giving away 500 great prizes to members of the public who take up the 48 Hour Challenge and who post their experiences on Instagram using the
A photo from the event emergency situations and injuries that need urgent and rapid disposal until the arrival of the medical staff or the transfer of the injured to the hospital.
During the sessions all attendees learned how to understand the emergency situations and the possibility of intervention to help or not. How to act in emergency situations and accidents of various kinds, “cardiac arrest and
hashtag #EtihadChallenge. The amazing prizes on offer range from 24-carat gold spa treatments to desert safari trips.
Etihad Airways’ Abu Dhabi stopover options include 2-for-1 deals on hotels and various activities. Guests who book a two-night stay from a choice of over 60 participating hotels in Abu Dhabi will receive the second night free. Business Class guests receive a complimentary night’s stay, while First Class guests receive two free nights. Etihad Airways’ guests flying in The Residence cabin onboard the airline’s flagship Airbus A380s will be treated to two nights at the luxurious Emirates Palace hotel.
Abu Dhabi’s world-famous leisure and business attractions include miles of beautiful white sand beaches, theme parks such as Yas Waterworld and Ferrari World, unforgettable desert safari expeditions, arts and cultural institutions such as Manarat Al Saadiyat and the soon to be opened Louvre museum, exquisite local and international dining, world-class golf, and the Formula 1 Etihad Airways Abu Dhabi Grand Prix and its race track, Yas Marina Circuit.
Abu Dhabi also offers a wide range of shopping opportunities to suit all tastes with a large choice of popular outlets and brands. The city boasts a selection of spacious high-end shopping malls such as the stylish Yas Mall, Abu Dhabi Mall, Marina Mall, and The Galleria — one of the world’s most luxurious shopping centres.
breathing — suffocation — disorder or change the degree of awareness — to deal with cases of burns, fractures and wounds and bleeding — to act in the case of snakes, insects, or animal bites ... and other injuries. In addition to the readiness and preparedness for emergencies and contribute to make the difference, whether at the workplace or in the scope of everyday life.” Maharashtra Chief Minister Devendra Fadnavis (third right), officially presides over the signing of the state’s new tourism agreement with Etihad Airways and partner Jet Airways. (From left), Belson Countinho, Jet Airways Vice-President Marketing, eCommerce and Innovations, Smt Valsa Nair Singh, IAS, Principal Secretary, Tourism and Culture, Government of Maharashtra, Ragini Chopra, Jet Airways Vice-President Corporate Affairs and PR, Jayaraj Shanmugam, Jet Airways Chief Commercial Officer, Jaykumar Rawal, Honourable Minister of Tourism, Government of Maharashtra, and Neerja Bhatia, Etihad Airways Vice-President Indian Subcontinent.