SADITA’s Crown RUS LTD to provide WC products
Kuwaiti firm proud to contribute to FIFA: Al Fozan
KUWAIT CITY, June 23: SADITA Holding, a Kuwaiti company announced that its subsidiary, “Crown RUS LTD”, has been officially selected as an official licensed product provider for the FIFA World Cup 2018 tournament.
Following a competitive bid, “Crown RUS LTD” has provided products that range from LED Emblems, laptop bags and backpacks, fan passport wallets as well as mouse pads.
To that extent, “Crown RUS LTD” with the support of Crown Micro China Limited as another subsidiary of the group, has demonstrated its capabilities and overall expertise to become the right partner that helps supply FIFA’s Licenced products, which is coherent with the approved branding requirements.
This is in line with FIFA’s underlying objectives and its long term vision, of handling and attracting trademarks that compliment and complete the FIFA-approved categories that are promoted and sold in stadiums, on the Internet and in designated stores.
Saud Fozan Al Fozan, Vice Chairman of SADITA Holding Company said, “As a Kuwaiti company, we are proud to contribute and expand the excitement of the much awaited FIFA World Cup Tournament by delivering branded products with the ultimate aim of spreading the excitement all around. This was the culmination of a strong team collaboration, and one which reflects the group’s solid track record in driving business excellence across multiple regions.”
SADITA, a Holding company established in 2006 is a diversified investment company in food and beverage and consumer goods, medical supplies and equipment, kitchen equipment and plastic and paper recycling in multiple markets in the Middle East, Europe and Asia. The company is also in process of acquiring and partnering in a number of investment and industrial activities in the future.