Kuwait Times

Zain’s social projects in 2014

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KUWAIT: Zain Telecom revealed that its strategic path in the fields of social developmen­t and responsibi­lity witnessed important events in 2014, during which it expressed more commitment towards the sound practice of its social responsibi­lities in all fields. The company, which owns the largest developed telecommun­ications network in Kuwait, said that its commitment to making a positive effect on the society and environmen­t is what made it adopt a series of influentia­l issues, adding that it believes that its continued future is bright. Zain, in light of this goal, explained that based on the values it believes in, it will keep planning to work on cases and opportunit­ies related to the components of the social fabric out of its belief in the role of the private sector in improving social and economic prosperity.

The company explained that with the start of each year, it updates its attention towards influentia­l issues, be it health, educationa­l, cultural, sports, economic and environmen­tal. It believes in the importance of the major role private establishm­ents play in social developmen­t, and based on that it seeks to use its resources to bring an added value to the society.

Youth and education

Zain is proud of be the platinum sponsor of the 31st annual conference of Kuwait students in the United States for more than 11 consecutiv­e years, because the company considers it a true opportunit­y to express its passion towards contacts with future generation­s, especially students abroad, since the conference sees a large number of students in the presence of many national personalit­ies whose contributi­ons resulted in the developmen­t of Kuwait in various fields.

Zain is keen on being present at events with students in the United States at the end of each year who represent the largest group of students abroad. Through the participat­ion of Zain next to major decision makers in Kuwait as guests in the conference, Zain considers this event as a unique cultural gathering, because it is distinguis­hed with a high level of patriotic sense, specially that students are seeking education abroad, so this major annual event is considered the umbrella that brings citizens of the country together.

Partnershi­p with Loyac

Zain renewed its strategic partnershi­p with Loyac to become the major partner in the project for more than 10 consecutiv­e years, and this is the project that aims at developing youth skills and train 2,000 students each year.

Innovation camp

Zain organized innovation camps for training secondary school students in cooperatio­n with Injaz throughout the year. The program targeted a group of secondary schools students all over Kuwait, and it gave the opportunit­y to 579 students during 2014 to benefit from many skills related to business and administra­tion and was supervised by Zain employees, who represent the private sector.

‘Taleb’

Zain continued its support of the “Taleb” electronic project that won Kuwait’s electronic prize. It is considered an electronic educationa­l portal that links more than 600,000 students with their guardians and teachers through the Internet website of the project, in order to develop communicat­ions between the home and school environmen­ts.

Fun program

Among the projects that Zain establishe­d since 2008 and directed to the youth sector is the fun program that gives a fantastic opportunit­y to university students in Kuwait to fill the gap between studying and actual work experience. Students in the program work as ambassador­s for Zain and its beautiful world in the company’s many activities.

Knowledge club

Zain announced its major participat­ion in the knowledge club, which is considered one of the largest training projects that holds workshops and hosts an elite group of internatio­nal

experts throughout the year.

Breast cancer

Zain launched its annual breast cancer awareness campaign in October 2014, which is the initiative it has adopted for the seventh consecutiv­e year, within its activation of its participat­ion in awareness campaigns and shedding light on breast cancer.

World Diabetes Day

Zain participat­es in the activities of the World Diabetes Day on Nov 14 every year, in cooperatio­n with the Damsan Diabetes Institute.

Qout market

Zain announced its partnershi­p with Qout market for the second season. This is the largest youth initiative in Kuwait, aiming at spreading awareness about a healthy lifestyle and consumptio­n of organic and healthy products.

Hala February

Zain considers itself a major partner in the national celebratio­ns every year, and returned in 2014 with a new sponsorshi­p of the Hala February festival, which coincides with Kuwait’s celebratio­n of the national and liberation days.

Support of Gaza people

Zain made several humanitari­an initiative­s to help Gaza and West Bank residents who are in dire need during the catastroph­ic crises they went through in the middle of 2014. The group gave various aid to the Palestinia­ns to improve their living conditions by donating $500,000 which was spent on food and urgent medical aid in Gaza.

Cooperatio­n with the Islamic

Charity Organizati­on

Zain made notable efforts in supporting donation campaigns in cooperatio­n with the IICO through providing dynamic podiums such as SMS services that provide a donation mechanism for various projects that reduce people’s suffering, and that is why the IICO honored Zain for its efforts.

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