25 job roles companies are heavily searching for
Buzzword of the day: ‘Jobs’. In all fairness, it’s the buzzword every day. Whether it is how to find a job in another country, or how to find a job by horoscope, interest, degree, et cetera, it is in the forefront of every employable adult’s mind.
Finding a job is not as easy as one might think. In fact, it could almost qualify as a job in of itself. Those who use or are familiar with Bayt.com, the Middle East’s #1 job site, will already know that you can apply for a whopping 10,000+ jobs on any given day. However, to help you further, Bayt.com’s CV search technology provides another way for companies who are looking to hire to find you, enabling them to search, contact and hire candidates directly without making a job posting in the first place.
One of the essentials of searching for employees is the use of keywords. Both the person searching, as well as the person who wants to be ‘found’ has to know all about keywords. Just ask the SEO (search engine optimization) experts out there and they’ll tell you how important keywords are in the matching process. It is how CV Search works and how you can find your next job!
To assist you in optimizing your CV with the most common keywords, Bayt.com has compiled a list of the most used keywords, which correspond directly with the most in demand, hot and trendy job roles.
With over 12,400 keywords being regularly to search for employees, here are the top 25 most used keywords
that will increase your chances of being viewed and contacted by employers from all over the Middle East:
25. Business Development
24. Construction
23. Supervisor
22. Electrical
21. Recruitment
20. Officer
19. Civil
18. Design
17. Procurement
16. Mechanical
15. Development
14. Business
13. IT
12. Secretary
11. Executive
10. Assistant
9. Project
8. Project Manager
7. Finance
6. Marketing
5. HR
4. Accountant
3. Engineer
2. Manager
1. Sales
How and where to use keywords
For anyone looking for a job, it is recommended to use as many relevant keywords as possible in all forms of marketing communications. That is to say your CV, cover letter, profile and interview follow-up letter should be enriched with keywords that demonstrate your fit for whatever job you are applying for. Your documents should also ideally communicate a message capturing who you are as a person, as a professional and what added value and knowledge you can bring to the table. Remember, employers are oftentimes (if not always) more interested in what they can get from you and not what you will gain from working for them.
But you should also go beyond the categorical keywords and those that directly reflect the ‘job role’. You should take a look at what keywords would suit your field, your interests, and your potential job description, and enrich your profile based on that.
How do keywords and “Profile Visibility” work? Here’s the scenario I want you to imagine. Let’s say there’s an employer out there, working at x company, and they decide they needs to hire a Digital Marketing Specialist. What they will do on their end is use Bayt.com’s CV search and type in the search query. In this instance, our unnamed employer types in “Digital marketing and social media” in the search box before hitting enter.
What happens next is that based on those keywords, the relevant job seeker profiles will appear in a list in front of them, enabling the employer to pick and choose freely for further screening and, eventually, hiring. In other words, if you have a Bayt.com profile and it contains the keywords that the employer is searching for, then you will appear in the search results, too, and be listed among the candidates they will consider for their job openings.
However, you should bear in mind that the employer can set additional filters when searching for job seekers, based on their own requirements and hiring needs. These filters could be a certain number of years of experience, the location of the candidate, the candidate’s degree, how ‘fresh’ their CV is and more. That means that in addition to the specific search criteria, the filters the employer chooses will also determine which profiles appear in the search results and be considered for job opportunities. So, what you should do is ensure your application hosts a wealth of keywords relevant to both your experience and the job you are targeting.