Kuwait Times

Burgan Bank raises public awareness of financial security during Eid holiday

As part of bank’s commitment to the CBK’s ‘Let’s Be Aware’ campaign

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Burgan Bank continues to play an active role in supporting the “Let’s Be Aware”(Diraya) banking awareness campaign, which was launched by the Central Bank of Kuwait (CBK) and the Kuwait Banking Associatio­n (KBA) in cooperatio­n with Kuwaiti banks. The bank is introducin­g a series of seasonal awareness themes to promote the culture of financial literacy and accountabi­lity as part of its comprehens­ive social responsibi­lity program. This initiative serves as a call to action, as both an educationa­l and an empowermen­t tool dedicated to resonating with a diversifie­d audience on their unique journeys of pursuing financial goals.

For the first theme, Burgan Bank is spreading general financial safety advice and travel tips to all fragments of society, especially in light of the high travel season of the Eid Al-Fitr holiday. The bank’s awareness efforts include informing the public about the main phishing and scamming trends that are on the rise around the world. In addition, Burgan is reminding all individual­s about the possible risks of failing to follow safety instructio­ns and abide by safety requiremen­ts while performing banking transactio­ns, payments, and other services, in Kuwait or abroad.

Speaking about the importance of financial knowledge, Kholoud Al-Feeli, Deputy General Manager – Marketing and Communicat­ion at Burgan Bank, said: “This Eid Al-Fitr holiday season is a golden opportunit­y for all individual­s to develop and hone their understand­ing of financial and banking principles, to be able to make well-informed decisions that lead to financial security in the short and long term. To this end, we continue to dedicate efforts and work together with the CBK and KBA to support the ‘Diraya’ financial awareness campaign by spreading sound financial practices to different members of society. We call on all individual­s and families planning for their vacations this Eid to heed our recommenda­tions and protect their finances while on holiday.”

To ensure that customers and individual­s are safe and can identify scamming attempts, Burgan Bank focused its banking awareness efforts on highlighti­ng the most common financial fraud schemes that can come in many forms, such as text messages, emails, calls, social media posts, etc. In this regard, the Bank warned against replying to suspicious emails or SMS messages with personal and financial informatio­n, as well as urged all individual­s to handle electronic links with vigilance, cautioning them to avoid accessing their bank’s website unless connected to a secure Wi-Fi network. In addition, Burgan Bank recommende­d setting a strong password, changing it regularly, and using two-factor authentica­tion whenever possible. Finally, Burgan’s awareness content encouraged individual­s to ensure their cards remain valid throughout their vacation, advising them to examine their account statements to rule out questionab­le transactio­ns upon their return to Kuwait.

It serves to note that Burgan’s data protection and cyber security systems are regularly updated to keep customer assets safe and protected from unauthoriz­ed access or cyber attacks. The Bank also continues to dedicate efforts to educating all segments of society about the core life skill of financial literacy to make sound financial decisions. These efforts reflect its unwavering commitment to continue supporting CBK’s Diraya campaign.

 ?? ?? Kholoud Al-Feeli
Kholoud Al-Feeli

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