Fac­ing Ex­tinc­tion La­coste drops the croc for a good cause

Bespoke - - OMG! -

Fa­mous for be­ing the first brand to ever place a logo on the out­side of an ar­ti­cle of cloth­ing, La­coste has just an­nounced it’s drop­ping its logo al­to­gether on a lim­ited run of shirts to shed light on the most world’s most en­dan­gered an­i­mals. The move of­fers di­rect sup­port to a col­lab­o­ra­tion be­tween the In­ter­na­tional Union for Conservation of Na­ture (IUCN) and SOS (Save Our Species) who are try­ing to se­cure these threat­ened species and, in place of its fa­mous croc­o­dile, La­coste is pro­duc­ing ten dif­fer­ent polo shirts em­bla­zoned with the Vaquita dol­phin, Burmese roofed tur­tle, North­ern sportive lemur, Ja­van rhino, Cao vit gib­bon, Kakapo par­rot, Cal­i­for­nia con­dor, the Saola, Su­ma­tran tiger and the Ane­gada ground iguana. Each shirt, ren­dered ex­clu­sively in white, is be­ing sold for 185 USD. Launched last Oc­to­ber, the wire­less 160 USD Pixel Buds are Google’s first head­phones. Though they of­fer in­stant ac­cess to Google As­sis­tant and come with about five hours of bat­tery life (and, sim­i­larly to Ap­ple’s Airpods, can be recharged about four times via their car­ry­ing case), their most in­ter­est­ing fea­ture is their abil­ity to trans­late 40 dif­fer­ent lan­guages in real-time. That means that if you wear these head­phones you’ll be able to un­der­stand any­one speak­ing al­most any lan­guage. And if you carry a spare pair, you’ll ac­tu­ally be able to hold a mean­ing­ful con­ver­sa­tion! Un­for­tu­nately, there are a few caveats. For one thing, you’re go­ing to need a first-gen­er­a­tion Pixel or a Pixel 2 phone (as all other hand­sets won’t al­low for the re­al­time trans­la­tion Google of­fers with its own line of smart­phones). Ad­di­tion­ally, you’ll need to have the Google Trans­late app run­ning on your smart­phone. But as long as you do those two things, you can en­joy what Google Hard­ware prod­uct man­ager Jus­ton Payne de­scribes as a “ver­i­ta­ble per­sonal trans­la­tor”.

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