Jaeger-LeCoultre brings sexy back for men with the Reverso, featuring calf leather straps designed by polo bootmakers Casa Fagliano
We remember being at the Richemont-helmed SIHH fair in 2017 and feeling disappointed that most of Jaeger-LeCoultre’s offerings were catered towards women. This year, however, the brand did more than double up for the gents, unveiling the very, very charismatic Polaris collection that includes one of our favourites of the fair, the Worldtime Chronograph (pictured, above). The appointment of Benedict Cumberbatch as its newest ambassador also contributed to new hype about the brand and will likely see it re-establish its position in the men’s market. Of course, it’s hard not to talk about Jaeger-LeCoultre without bringing up the Reverso and we’re glad to see that the brand isn’t taking a break from it. Keeping in line with its philosophy of celebrating the makers, the brand unveiled two options of the Reverso with calf leather straps designed by world-renowned polo bootmakers Casa Fagliano (pictured, right).