TOAST OF THE TOWN

TAG Heuer brand ambassador Bella Hadid made a special appearance in KL, first in a meet-and-greet at the TAG Heuer boutique in The Gardens Mall, followed by an exclusive evening reception. The pa y was a ended by guests from the world of fashion, music and spo , both local and from other Southeast Asian countries. Celebrities Neelofa, Scha Alyahya together with socialites Chryseis Tan, YM Tengku Puteri Iman Afzan Tengku Abdullah and Rebekah Yeoh joined in the glamorous occasion at the roo op of the St Regis Kuala Lumpur Hotel, where the pool area had been transformed into a glitzy oasis in the hea of the city. In her welcome speech, Amelia Sillard, VP of TAG Heuer Southeast Asia, said, “We are honoured to be hosting Bella Hadid for the first time in Southeast Asia. Having Bella as our brand ambassador enables us to stay connected to the young generation, and to the brand’s spirit of ‘avant-garde, innovation and disruption.’” The evening then kicked off with an energetic fashion show on a floating catwalk. Wearing pieces by celebrated Malaysian fashion designer Khoon Hooi, the models showcased a collection of TAG Heuer ladies watches, including the TAG Heuer Formula 1 Lady, with a diamond se ing and a red berry strap matching the jewel tone of the ou it. This was followed by the TAG Heuer Aquaracer collection in full and half ceramic for a cool, trendy vibe. The show ended with a li le sparkle, as the more opulent designs from Khoon Hooi were paired with the TAG Heuer Carrera series.

Laced in diamonds and lined in rose gold, the timepieces are the pe ect accessory to be worn from day to night effo lessly. The highlight of the evening was when Bella took to the stage with Hands Percussion, a renowned award-winning percussion ensemble. Their joined pe ormance was undoubtedly an amazing moment for the crowd. Her ability to not crack under pressure is one of the brand values shared with other TAG Heuer ambassadors. Music maestro DJ Blink then took the decks at the end of the programme, ente aining guests who danced the night away.