A WORLD OF FESTIVITIES

Braun Büffel’s latest campaign “Holiday World” has ventured into the magical sphere of nature, where the season’s child-like excitement and festive chaos have inspired a series of gift-able clutches, purses and backpacks, along with other selected styles from the Fall/Winter 2021 Collection.

Holiday World tells a dual story ‒ the calmness and comfortable predictability of one’s home contrasted with the mystery and spontaneity of the outdoors. The Braun Büffel man (and woman) is comfortable within this duality, able to both exist in the sphere of organised living while venturing into the unknown.

The “Micro/Macro” Fall/Winter 2021 Collection explores the principle of contrast, encouraging us to view the world with an ever-changing perspective and to create an infinity of patterns. The collection embraces a “Metamodernism” approach, which sees the classicism of the Italian tradition for leather goods combined with German engineering and architectural innovation, bringing the joy of getting dressed back with a range of renewed classics with a rebellion against proportions.