Esquire Malaysia Watch Guide - - Brand Story -

Go­ing back to the phi­los­o­phy of pro­duc­ing a sim­ple time­piece, the Tonda 1950 has been re-cased in steel. Be­ing sim­ple doesn’t quite mean ba­sic, as Parmi­giani has equipped this ul­tra-thin every­day watch with its pro­pri­etary PF702 move­ment that is fin­ished with cir­cu­lar grain­ing and Côtes de Genève dec­o­ra­tions; it even has a mi­cro-ro­tor for au­to­matic wind­ing. The case has been en­larged slightly to 40MM, fit­ting into the cur­rent land­scape of watches, while its lugs have re­verted to the slightly con­cave aes­thet­ics of the Tonda 39 Qual­ité Fleurier.

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