YUET KIM LIM
The inspiring CEO and co-founder of The Picha Project— a social enterprise with a goal to help refugees in Malaysia make a decent living and support their families—shares a bit on what keeps her doing what she does
WHAT HELPS MOTIVATE YOU TO KEEP DOING WHAT YOU DO?
Seeing lives changed for the better; ensuring families don’t have to worry about whether they can pay their rent on time or if they are able to send their children to school. Seeing kids being educated and progress each time we meet them also definitely motivates us.
GREATEST ACHIEVEMENT
To see Zaza’s (our late chef from Syria) movement grow. The Zaza Movement was given a community box at The Linc KL where people can drop off groceries bought in B.I.G, for refugees to cook before we send it to the people in need. This was what Zaza had always wanted to do.
A FAVOURITE EVENT DONE BY THE PROJECT
Our most-talked-about event, Golove, in which we partnered with Gocar and Wowwwz to plan an Amazing Race-styled speed dating. It was truly amazing to have partners who care about our mission and help us reach out to more people in a fun way!
WHO IS YOUR IDOL?
Swee Lin and Suzanne, my partners and co-founders of The Picha Project.
FOOD IS...
A bridge between people and a means to raise awareness for the work that we do. Food has helped promote culture and break barriers so that we can start understanding people in a more peaceful manner.
DO NOT LET ANYONE TELL YOU THAT YOU CAN’T MAKE SOMETHING HAPPEN. YOU’VE JUST GOT TO PUT IN THE HOURS AND EFFORT, BE DETERMINED AND PASSIONATE—YOU’LL GET THERE SURELY.