Sus­tain­able Ap­proach with an At­ti­tude: CHOPOVA LOWENA

Marie Claire (Malaysia) - - Fashion -

Lon­don-based brand, Chopova Lowena was started by de­sign duo Emma Chopova and Laura Lowena, who met while study­ing at Cen­tral Saint Martins. Their de­signs are an in­trigu­ing com­bi­na­tion of tra­di­tional Bul­gar­ian aes­thet­ics—the pair ref­er­ences Bul­gar­ian folk­lore crafts­man­ship as their source of in­spi­ra­tion—and Bri­tish punk rock sen­si­bil­i­ties (Emma Chopova is from Bul­garia and Laura Lowena is from the UK), bal­anced with a sporty and mod­ern ap­peal. Their unique per­spec­tive as well as sus­tain­able ma­te­rial sourc­ing caught the at­ten­tion of lux­ury e-tailer Match­esFash­ion. com and others soon came call­ing. Their col­lec­tion can now be found at Browns, Dover Street Mar­ket and 10 Corso Como to name a few. The duo are cur­rently com­pet­ing for the 2020 LVMH Prize along­side fel­low de­signer Tomo Koizumi.

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