New Straits Times

SHOPEE TREAT FOR BH’S 61ST BIRTHDAY

Gesture of goodwill to signify close working relationsh­ip with NST, BH

- AMIRA EIZAN AZMAN KUALA LUMPUR news@ nst.com.my

SHOPEE, one of Southeast Asia’s and Taiwan’s largest e-commerce platforms, brightened up Berita Harian’s 61st birthday celebratio­n by presenting the Malay daily with a commemorat­ive cake at Balai Berita in Jalan Riong here yesterday.

The cake, which resembled the daily’s front page, was accompanie­d by another cake for Berita Harian’s sister publicatio­n, the New Straits Times, in conjunctio­n with the latter’s upcoming 173rd anniversar­y.

Present were Shopee regional managing director Ian Ho, category manager (business developmen­t) Calvin Teng, marketing public relations) senior associate Sharon Rose Roberts and assistant manager (business developmen­t) Sandra Yam Su-Wen.

They took part in a cake-cutting ceremony attended by Berita Harian executive editor Datuk Ahmad Zaini Kamaruzzam­an and NST executive editor Muzli Md Zin.

Ho said the offering was a gesture of goodwill to signify the close working relationsh­ip Shopee enjoyed with BH, NST and the New Straits Times Press (NSTP).

“We have worked with both publicatio­ns for years and they (NSTP) have always supported us.”

On Shopee, he said the company had always prioritise­d its customers since its establishm­ent in 2015.

He said measures had been put in place to safeguard the interests of its shoppers.

“The Shopee Guarantee is a way for us to protect customers. When a customer makes a payment, it is held in Escrow by us, and we will only release the payment (to the seller) when the buyer is happy.

“On how to choose sellers, we have classified our sellers into two categories — ‘Shopee mall’ and ‘preferred seller’.”

Shopee mall, he said, featured only big brands, such as L’Oreal and Unilever, while the preferred seller category comprised sellers that had passed the company’s criteria in terms of sales and shop rating.

“The third service that we recommend to customers is the ‘chat’ function. We allow customers to talk directly to sellers and we hope that, when communicat­ing, problems can be avoided before buying any product.”

He said Shopee used only the best delivery services, such as Pos Laju.

 ?? PIC BY NURUL SYAZANA ROSE RAZMAN ?? ‘Berita Harian’ executive editor Datuk Ahmad Zaini Kamaruzzam­an (fourth from right) and ‘New Straits Times’ executive editor Muzli Md Zin (fourth from left) at BH’s 61st birthday celebratio­n in
Kuala Lumpur yesterday. With them is Shopee regional...
PIC BY NURUL SYAZANA ROSE RAZMAN ‘Berita Harian’ executive editor Datuk Ahmad Zaini Kamaruzzam­an (fourth from right) and ‘New Straits Times’ executive editor Muzli Md Zin (fourth from left) at BH’s 61st birthday celebratio­n in Kuala Lumpur yesterday. With them is Shopee regional...

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