New Straits Times

TAX HOLIDAY PERIOD LIFTS HABIB JEWELS SALES

Jeweller gains from zero-rated GST and growing buying trend during festive seasons

- FARAH ADILLA bt@mediaprima.com.my

HOMEGROWN jeweller Habib Jewels Sdn Bhd’s sales have risen 30 per cent over the three-month tax holiday period, said managing director Datuk Seri Meer Sadik Habib.

Meer Sadik said besides the zerorisati­on of the Goods and Services Tax (GST) beginning June, Habib Jewels’ sales were also supported by a growing buying trend during the festive season.

“We saw a growing buying trend in the younger generation from our other selling platforms besides the store, such as online shopping websites and television.

“Besides that, buying momentum had grown as consumers took advantage of the tax-holiday period,” he said at Habib’s Merdeka Bazaar, here, yesterday.

The company expects the growing buying sentiment for jewellery to continue for the rest of the year, as it is among items exempted from the upcoming Sales and Service Tax (SST).

“We expect this trend to continue until year-end as consumer confidence increases.

“We are also glad that jewellery remains SST-exempted,” he said.

Meanwhile, Habib Jewels is celebratin­g its annual Merdeka sales this year with a special 10day sales bonanza that began last Friday and will end on Sunday.

The Merdeka Bazaar is an annual celebratio­n in conjuction with the country’s independen­ce day as a mark of Habib Jewels’ pride as a Malaysian heritage jeweller.

In the 10-day Merdeka Bazaar, Habib Jewels is offering discounts of up to 70 per cent on selected diamonds and coloured gemstone items, and RM10 to RM25 per gram for 916 or 999 gold jewellery.

In conjunctio­n with the National Day celebratio­n, customers will be offered exclusive merchandis­es at attractive prices.

For example, the Malaysiath­emed 916 gold pendants are priced at RM88, gold Jalur Gemilang locket at RM161, pearl earrings priced at RM61 per pair, and men’s moonstone rings in grey and orange at RM388 while stocks last.

 ?? PIC BY ROSELA ISMAIL ?? Habib Jewels Sdn Bhd managing director Datuk Seri Meer Sadik says there is a growing buying trend among younger generation.
PIC BY ROSELA ISMAIL Habib Jewels Sdn Bhd managing director Datuk Seri Meer Sadik says there is a growing buying trend among younger generation.

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