New Straits Times

Henry Butcher ‘brings’ Le Nouvel to Japan

- Story courtesy of Henry Butcher Malaysia

HENRY Butcher Real Estate Sdn Bhd, in collaborat­ion with Beyond Borders Tokyo, has made a mark in Japan by introducin­g its client Wing Tai Malaysia’s Le Nouvel KLCC to investors in the Land of the Rising Sun.

Held in early August at the Shinjuku Prince Hotel in Tokyo, the private event saw a successful prelude to Henry Butcher’s initiative in promoting Malaysia’s real estate. This was in efforts to encourage potential Japanese investors to look to Malaysia as a next ideal option.

An epitome of luxury living in the heart of the Kuala Lumpur city, Le Nouvel KLCC is built for those who appreciate the allure of majestic Petronas Twin Towers. It is principall­y designed by architect extraordin­aire Jean Nouvel, who has won nearly every notable accolade in architectu­re including the Pritzker Architectu­re Prize.

Le Nouvel is also a collaborat­ive effort with other renowned architects, namely Herve Descottes, Patrick Blanc and Koichiro Ikebuchi. Blanc’s specialty in botany shines through vertical planters of more than 200 species of plants vining the building.

Meanwhile, Marie Maillard designed the residence’s curtain walls with glass frit patterns made of various leaf patterns to complement the vertical green facade.

The event, which took place in an intimate setting, encouraged highly interactiv­e discourse between potential investors and real estate experts.

It was conducted fully in Japanese by Tadayoshi Endo and Yuma Fujikawa, who ran through a presentati­on on Le Nouvel KLCC and snapshots of the Malaysian market, especially the Kuala Lumpur city centre vicinity, and more importantl­y, updated the participan­ts on the country’s real estate industry.

The speakers also elaborated on Malaysia My Second Home (MM2H) programme.

The MM2H programme has attracted many Japanese to reside in Malaysia, due to various factors such as business relationsh­ips and tourism.

Initially, the Japanese came as tourists, but as time went by, they started investing in Malaysia’s properties, attracted by their affordabil­ity compared to those in their home country.

Le Nouvel is located on a premium site along Jalan Ampang, which is arguably the most sought-after address at the heart of Kuala Lumpur’s business and lifestyle district. It is within a five-minute walking distance to the KLCC light rail transit station and is surrounded by high-end shopping centres, such as Suria KLCC, Avenue K and Pavillion.

There are also office spaces and banks in the same vicinity, another plus point that can attract potential buyers. With facilities such as a gym, yoga room, game room, a theatre and a karaoke room, Le Nouvel is deemed a collector’s piece right in the heart of Kuala Lumpur.

With its luxury factor, paired with accessibil­ity and convenienc­es, the residence is worth a considerat­ion by investors, especially when compared with real estate offerings in the Japanese market, which is one of the world’s most expensive.

The private event was a success as not only it highlighte­d Wing Tai’s Le Nouvel KLCC to Japanese investors, it also introduced Henry Butcher to Japan’s market.

Due to favourable response, Henry Butcher has returned to Tokyo for the second time to promote Le Nouvel.

 ?? INKLCC PIC ?? Le Nouvel KLCC, located opposite the Petronas Twin Towers, is a twin-tower developmen­t of luxury apartments.
INKLCC PIC Le Nouvel KLCC, located opposite the Petronas Twin Towers, is a twin-tower developmen­t of luxury apartments.
 ?? HENRY BUTCHER MALAYSIA PIC ?? From left: Yuki Takaine, Yuma Fukijawa and Tadayoshi Endo (from Beyond Borders Japan), Calvin Kwet(Wing Tai Malaysia), Lim Eng Chong (Henry Butcher Malaysia), Linda Ooi (Henry Butcher Malaysia), Catherine Lee (Wing Tai Malaysia) and Christine Chua (Henry Butcher Malaysia) at the Le Nouvel private event in Tokyo.
HENRY BUTCHER MALAYSIA PIC From left: Yuki Takaine, Yuma Fukijawa and Tadayoshi Endo (from Beyond Borders Japan), Calvin Kwet(Wing Tai Malaysia), Lim Eng Chong (Henry Butcher Malaysia), Linda Ooi (Henry Butcher Malaysia), Catherine Lee (Wing Tai Malaysia) and Christine Chua (Henry Butcher Malaysia) at the Le Nouvel private event in Tokyo.
 ?? HENRY BUTCHER MALAYSIA PIC ?? Some of the attendees at the Le Nouvel conference.
HENRY BUTCHER MALAYSIA PIC Some of the attendees at the Le Nouvel conference.

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