INSKEN URGES FIRMS TO GO FOR LISTING
By going public, companies attract more investors
MORE companies should list on Bursa Malaysia as they grow bigger to allow people to share their wealth. National Entrepreneurship Institute (Insken) chief executive officer Muhd Firdaus Azharuddin said one of the programmes it carries out is help companies change their business model and get listed on Bursa Malaysia.
“Only when you go for listing, you allow the rest of the country share the wealth of the company... when other institutions and private investors come in and invest in the company,” he told NST Business in an interview recently.
Firdaus cited Serba Dinamik as one of the companies that took up listing and managed to stay profitable despite a downturn in oil price since June 2014.
Insken carried out 1,109 programmes, involving 28,330 participants, from 2015 to last year, signaling an uptrend in entrepreneurial awareness.
Last year, from 11,571 participants and 841 programmes, Insken said there was a 10 per cent increase in revenue recorded by 325 out of the 500 companies.
Other programmes carried out by Insken are business coaching, business enhancement plan, public outreach, start-up, scaleup and high-performing programmes as well as ecosystem enhancement.
The government’s strategic unit said it plans to advance Bumiputera participation in the nation’s economy. It also caters to non-Bumiputera firms but the take-up rate is low.
Insken will be hosting the 2nd Global Marketing Summit 2018, which will be held at the Grand Hyatt in Kuala Lumpur today.
Firdaus said entrepreneurship is going through a mini upheaval of sorts with many e-businesses trying to gain a foothold, and traditional ones struggling to hold on.
The summit will see renowned speakers such as Rob Craven (sales adviser for Microsoft and Airbus), Vinita Bali (former marketing director for Coca-Cola & Cadbury), Ashraf Sinclair (actor & owner of TGI Fridays Indonesia) and Noor Neelofa Mohd Noor (founder of Naelofar Hijab, 2017 Forbes 30 under 30 Asia).
The speakers will share their experiences in approaching sales differently and effectively.