Mo­toGP fun at the Shell Hill­stand

New Straits Times - - CBT / NEWS - Ahirine Ahirudin

VIS­I­TORS to last week­end’s Malaysia Mo­tor­cy­cle Grand Prix (Mo­toGP), the big­gest mo­tor­cy­cling race in the coun­try, were treated to a “sen­sory feast” at a so-called Shell Hill­stand, where they were wel­comed with a dis­play of Du­cati bikes at the en­trance, var­i­ous “fun” ac­tiv­i­ties, and a to-die-for view of the race at Turns 13 and 14 of the Sepang In­ter­na­tional Cir­cuit.

This is the sec­ond year run­ning that Shell Malaysia has set up its Shell Hill­stand to add spice to the Mo­toGP.

Last week­end’s Shell Mo­toGP was at­tended by some 103,000 peo­ple, mak­ing it the big­gest ever Mo­toGP in Malaysia. Shell Malaysia has been the ti­tle spon­sors for the Mo­toGP since 2009. The turnout was de­spite the race be­ing brought for­ward by two hours due to fore­cast of heavy rain.

“Shell is com­mit­ted to mo­tor­sports de­vel­op­ment in Malaysia, as ev­i­denced by our ti­tle spon­sor­ship for the Shell Malaysia Mo­tor­cy­cle Grand Prix. This year, our Shell Hill­stand was de­signed to of­fer mo­tor­sports en­thu­si­asts a unique ex­pe­ri­ence with ac­tiv­i­ties that in­cited their five senses. Our suc­cess here en­cour­ages us to con­tin­u­ously in­no­vate our of­fer­ings with the hope of el­e­vat­ing the race ex­pe­ri­ence,” said Datuk Iain Lo, Coun­try Chair­man of Shell Malaysia.

Shell’s Hill­stand not only had Turns 13 and 14 but a live broad­cast of the two-hour race on two large LED screens as well as ac­tiv­i­ties that were meant to in­cite their five senses: sight, smell, hear­ing, taste, and touch; hence, the “sen­sory feast”.

Among other things, vis­i­tors had easy ac­cess to a rich variety se­lec­tion of food and bev­er­ages, avail­able from the food trucks, Shell’s very own deli2go, Costa Cof­fee, and TeaLive.

For the first time in the his­tory of Malaysia Mo­toGP, Shell Malaysia also un­veiled its mo­bile fuel dis­penser which al­lowed vis­i­tors to fuel up with Shell V-Power Rac­ing right out­side the race tracks. Shell Ad­vance Ride Thru ser­vice was also avail­able at the carpark; com­pli­men­tary with every pur­chase of Shell Ad­vance lubri­cant dur­ing the race week­end.

At the Wel­come Cen­tre of the Shell Hill­stand, bike sim­u­la­tors, ed­u­ca­tional pan­els, and a 360˚ video pro­jec­tion on a gi­ant mo­tor­bike hel­met made from 100 per cent re­cy­cled pa­per were show­cased to add value to the event.

Other fun ac­tiv­i­ties in­cluded the Mo­toGPT PS4T Chal­lenge that of­fered fans a vir­tual race track ex­pe­ri­ence and the ‘Su­per Sepak’ ac­tiv­ity, a soc­cer chal­lenge, Shell Re­flex Chal­lenge ac­tiv­ity tested par­tic­i­pants’ re­flexes and their foot-eye co-or­di­na­tion re­spec­tively and Du­cati Pani­galeT Dyno that pro­vided an op­por­tu­nity for el­i­gi­ble rid­ers to ex­pe­ri­ence the pow­er­ful ma­chine at a stand­still.

Shell has been the Malaysian Mo­toGP’s ti­tle spon­sor since 2009, and has shared a re­ward­ing partnership with Du­cati since 1999. Shell sup­ported Du­cati Corse in the World Su­per­bike Cham­pi­onship and the Mo­toGPT World Cham­pi­onship.

The stu­dents who par­tic­i­pated in the 2018 #Shel­lSe­la­matSam­pai School Chal­lenge pose for a group photo with Shell Malaysia Trad­ing Sdn Bhd man­ag­ing di­rec­tor Shairan Huzani Hu­sain (stand­ing 10th from right).

This is the sec­ond year that Shell Malaysia has set up its Shell Hill­stand to add spice to the Mo­toGP.

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