New Straits Times

ART CREATIVE Think For Organisati­ons

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CREATIVE thinking is a open thinking approach that explores novel ideas and great possibilit­ies, which can result in innovation­s such as new products or services in the workplace and marketplac­e.

is fired from his or her job. Now’s the time to explore being an entreprene­ur;

The recycling business is turning someone’s “rubbish” into other’s treasure;

Failure is a good opportunit­y to start again and excel this time around; If we want our interests to be served, serve the interests of others; and, Before things could get better, they have to get worse and then it is improvemen­t all the way.

By thinking opposite, one can turn a disadvanta­ge into an advantage. A fine example is Nic Vujicic, who was born without arms and legs. He leveraged on his shortcomin­gs to become a successful motivation­al speaker. He married a beautiful girl of his dreams and has two adorable sons.

culminates in breakthrou­gh results.

Sir Winston Churchill said it best: “The empires of the future is the empire of the mind”; for such power comes from thinking omnipotent in achieving whatever goals the mind can conceive and believe in.

A box is a metaphor for a frame, a perspectiv­e or mindset that limits one’s thinking. To think out of the box requires one to rid outdated rules or assumed barriers to enable one to achieve breakthrou­gh results. A good example was when the high jump sport was changed from a hard landing pit to softer foam. Many continued to use the old styles of jumping – the “scissors ” or the “Western role”

. Then, came Dick Fosbury who thought. Instead of jumping the old way, with his face towards the bar, Fosbury turned his body, arched his back, and went over the bar backwards, landing on his neck and shoulders. He used the “thing-of-thebox” approach to invent the Fosbury style, which enabled him to break a record jump of 2.24 metres in front of 80,000 spectators at the 1968 Olympic Games in Mexico.

Companies can use the

Five “O”s Creative Thinking approach to boost the creativity of their staff and introduce innovation­s to help them stay competitiv­e and win.

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