Soul Electronics launches AI wireless earphones
KUALA LUMPUR: 11street is collaborating with Soul Electronics to introduce artificial intelligence (AI) wireless earphones equipped with Beflex BiomechEngine and real-time voice coaching.
With the GAIT analysis technology, the Run Free Pro Bio paired with SOUL Fit App provides detailed analysis on running form and injury risk to enhance the user’s performance.
With an ergonomic design and interchangeable ear locks that give a perfect seal at all times, the wireless earphones also feature safety LED and reflective cables for extra protection during night runs.
11street chief marketing officer Jenny Tan said through the partnership, customers could preorder Run Free Pro Bio exclusively at 11street for RM699 until December 12.
She said customers would also receive a RM200 credit coupon after making purchase confirmation.
“We’re delighted to be seeing more Malaysians investing in their health. Based on our recent 11.11 sales, ‘Health & Beauty’ products have catapulted to the top three categories among shoppers.
“As such, the partnership with Soul Electronics is both a timely and strategic move on our part to meet our customers’ needs by expanding our product listing within this category,” she said at the launch of Run Free Pro Bio, here, yesterday.
“The new Run Free Pro Bio is the first AI earphones we developed through our partnership with Beflex to provide a personalised wearable coaching solution,” said Soul Electronics Ltd regional business manager Terry Ho.
Available in Power Grey and Passion Red colours with multiple ear tip sizes, the earphones are compatible with users in any running environment.
Soul Electronics will be giving a 20 per cent off store-wide discount on its official store on 11street until December 12, not applicable to Run Free Pro Bio.
Meanwhile, 11street is also offering customers incredible deals and promotions for the upcoming 12.12 sales.
From today to December 10, customers will have access to 12.12 Special Brand Coupon Downloads on the top 12 products from the top 12 brands across various categories as well as up to 90 per cent off on brand sales.