FAMILY BONDING ACTIVITY

KODOMO Lion launched the Healthy Teeth, Happy Smile campaign that engages parents and children to make toothbrushing a fun and healthy family bonding activity, where parents model good brushing behaviours to children to set them on the path to good lifelong oral health.

“Our campaign is simple. It is easy to achieve — equip children with the right toothpaste, toothbrush, technique and the ideal role model, their parents, to learn from. It is important to look after children’s milk teeth as it will pave the way for good healthy adult teeth,” said Loo Mei Fong, senior brand manager, oral care division of Southern Lion.