Fingo launches e-commerce platform
Fingo (M) Sdn Bhd (Fingo), an online mobile ecommerce marketplace operator, has officially launched Fingo, an e-commerce platform that incorporates social e-commerce business model, here, yesterday.
Fingo is an e-commerce platform that is dedicated to members’ empowerment with its supply-chain-to-business-to-customer (S2B2C) platform that uses data intelligence to link suppliers to businesses that deal directly with consumers.
The system allows suppliers and businesses access to realtime data to understand consumer trends, preferences and thus create a more personalised, customised and intelligent integration of the retail supply chain to consumers.
Through this platform, every member who signs up will be treated as a VIP and gain access to a wide selection of quality goods and suppliers from Tmall and Taobao, besides opening up new entrepreneurial opportunities for Malaysians via a members-reward system.
Founded by a group of former top executives from China’s ecommerce behemoth Alibaba Group, Fingo aims to tap the booming and vibrant e-commerce market and the huge business opportunities in the region.
Fingo group chief executive officer Dong Fang said the company’s S2B2C business model used big data selection technology to aggregate, socialise and interact with Fingo members.
He said Fingo picked Malaysia as its base due to the country’s political stability, excellent infrastructures and business environment as well as high adoption of digital technologies.
Dong said the biggest advantage of e-commerce was the improvement in efficiency which opened up new markets and channels for members to benefit.
This is important for small and medium sized enterprises as ecommerce can enable (SMEs) to obtain the biggest market with the lowest cost and fastest speed.
“On our part, Fingo is proud to be able to play a role in the development of SMEs in Malaysia via our e-commerce platforms.
“We welcome the participation of local SMEs looking for the opportunity to start their digitisation journey with us. Fingo will also work on the full potential of the platform to support local SMEs and harness the entrepreneurial spirits among Malaysians,” said Dong.