New Straits Times

COMPLETE BEAUTY EXPERIENCE

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THE Lancome boutique at Mid Valley Megamall in Kuala Lumpur offers a complete Lancome experience.

There are rows of makeup, skincare products and perfumes as well as large mirrors and ample lighting to help customers experiment to their hearts’ content.

Key merchandis­e include the youth serum Genifique, liquid foundation Teint Idole and the Absolue skincare range. There is also a dedicated wall featuring its hydrating toner Tonique Confort, which is a favourite in Malaysia.

Meanwhile, the store’s beauty adviseors are dressed in pink tops and black skirts while hijab-wearing employees wear specially-designed pink headscarve­s by Naelofar Hijab, sponsored by founder and Lancome ambassador Neelofa.

Highlighti­ng the use of technology, the boutique offers the Modiface app — a virtual mirror that helps customers find the right make-up look. They can also request for personalis­ed engraving on certain products.

But what makes the store outstandin­g are three private rooms that offer signature services.

Two rooms are for short sessions of compliment­ary skincare and make-up services while the third is an exclusive facial cabin, complete with sound-proofing, special mood lighting and beautician­s trained in France.

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