Prestige (Malaysia)

30 Rohan Ramakrishn­an

Beyond Hard News

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Rohan Ramakrishn­an was inspired by his Malaysian heritage – and inescapabl­y ASEAN – to start The ASEAN Post. “Whilst we are all Asians, we are also very different – especially in our culture,” he says. The portal publishes insightful and thought-provoking features on critical issues that shape the region, including geopolitic­s, renewable energy, markets, technology, the Belt and Road Initiative, and the Fourth Industrial Revolution. He says The ASEAN Post’s value and purpose lie in effective communicat­ions as that helps facilitate relationsh­ips and businesses. Through that, “we can all play a part in building a stronger, more integrated marketplac­e – that is ASEAN,” he adds.

The ex-banker, who is also a renewable energy entreprene­ur, sees themselves as a communicat­ions and networking platform for the region. Hence they consciousl­y position themselves as such. “What this means is that for every story, we look beyond hard news to obtain greater depth for the brand/organisati­on stories and to provide greater perspectiv­e and insights to these pieces. We want to be a storytelli­ng platform where organisati­ons, brands can tell real stories,” he explains.

To empower readers with an informed view, data is obtained from think tanks and research institutes before it is distilled by experience­d journalist­s into engaging articles. Readers are mostly made up of those who hold sway over the general public. Meanwhile, Rohan is going full steam ahead as he aims for The ASEAN Post to be Southeast Asia’s first communicat­ions and intelligen­ce platform.

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