BREITLING
SUPEROCEAN HERITAGE
Since March 2018, Breitling has partnered with Ocean Conservancy, a non-governmental organisation dedicated to leading the charge for a healthy ocean and clean beaches. Ocean Conservancy has organised tens of thousands of coastal clean-up operations across 153 countries over the last three decades.
These efforts have attracted the support of hundreds of thousands of volunteers. They have also significantly aided in increasing public awareness of the pollution of our oceans and beaches. Since 1986, more than 12 million people have removed 230 million pounds of trash from coastlines as part of Ocean Conservancy’s International Coastal Cleanup.
Breitling plays an active role in some of Ocean Conservancy’s initiatives by participating in clean-up programmes to maintain trash-free seas and restore balance to ocean health. The watchmaker and Ocean Conservancy hope individuals feel empowered to play a part in making a difference.
In May 2019, Breitling introduced the
Breitling Superocean Heritage Chronograph 44 Ocean Conservancy Limited Edition to commemorate its crucial partnership with Ocean Conservancy. The launch, held in Bali, was a part of a massive beach clean-up initiative. A hundred Breitling guests joined hundreds of volunteers from Bali and the surrounding regions to dispose of hundreds of kilograms of garbage and plastic from the beach. Breitling’s Surfers Squad were on hand to support the effort, including American pro surfer Kelly Slater and Australians Sally Fitzgibbons and Stephanie Gilmore.
Breitling has also partnered with sustainable apparel manufacturer Outerknown, co-founded by 11 times world champion Kelly Slater. As a result, the brand has created a series of new Superocean Automatic watches. The striking Superocean Heritage Chronograph 44 timepiece celebrates this meaningful collaboration. The Nato strap comprises ECONYL yarn, an innovative material woven from nylon waste sourced from fishing nets recovered from oceans. With a black DLC-coated stainless-steel case, calming blue dial and strap, the watch makes a stylish statement about saving our heritage by protecting our oceans.