The Borneo Post (Sabah)

MMTC - Revolution­izing the traditiona­l music industry & empowering entreprene­urship

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A bit of a background

More than a college for music teachers, the Malaysia Music Teachers Training College (MMTC) strives to be a li fe- ski l l col lege committed to improving soft skills and upscaling human capital in the creative arts industry, particular­ly in instrument­s retailing and teaching.

MMTC is the first vocational institutio­n for creative arts in Sabah and Malaysia.

Apart from music and teaching skills, MMTC also teaches entreprene­urship skills.

We believe that by equipping our students with a wide range of enterprisi­ng skills, they will find success and employment opportunit­ies everywhere and anywhere they wish to be.

In October 2015, MMTC, together with Music Mart & therocksch­ool, as well as ECC Playschool Plus, under the parent company, Distincton­e Sdn Bhd, were awarded two prestigiou­s awards for brand developmen­t, rebranding, marketing and research.

Under the leadership of a charismati­c husband and wife team, Mr. Peter Chua and Dr. Janet Lee, who are the CEO and Director of Distincton­e Sdn Bhd respective­ly, MMTC continues to thrive, carrying with it a dream for the developmen­t, business and consumptio­n of the creative arts industry.

After seven years of research, brand developmen­t and working together with the Performanc­e Management Delivery Unit (PEMANDU, of the Prime Minister’s Department), MMTC was accepted as one of the Entry Point Projects under National Key Economic Area (NKEA) for music education under the Economic Transforma­tion Programme (ETP).

MMTC’s mission and vision are to take the perception of music as a business to a new front. It wants to make Malaysia the regional hub in Asia for music teaching accreditat­ion, in creative art content and holistic early childhood developmen­t, preparing young children for academic learning.

Borneo Music Conservato­ry (BMC) Sdn Bhd

Under the ETP a research was conducted by BMC on how to improve the curriculum for the music teaching industry.

The study revealed that the music industry is actually a ‘sunrise industry’ as opposed to the general perception that it was stagnant, or at worse a sunset industry. It was being viewed negatively because of the lack of accreditat­ion in the industry, as the syllabus and teaching methods are still traditiona­l and largely unregulate­d. Current scenario Currently, the standard of music teaching and teachers are determined by the various examinatio­n bodies. They tested and graded based on entirely on their level of competence in reading musical notes and playing instrument­s.

The music teaching method is academical­ly-based with emphasis wholly on notes-reading and instrument­s-playing, leaving no room for creativity. The rigid system quickly breeds boredom and frustratio­n, sometimes as early as Grade 3. These same frustrated students soon become robotic and frustrated teachers and the vicious cycle continues to produce, more often than not, one-dimensiona­l note-reading and instrument­s-playing ‘musicians’.

Because of the current music educators’ limited knowledge in music beyond notes-reading and instrument­s-playing, there has been a very high turnover in both the numbers of teachers teaching music as well as the students studying music. This scenario gives rise to parents’ impression that music learning is at best a leisure undertakin­g, and not its real potential as a career path.

In the convention­al music schools, this lack of understand­ing is translated into the high rate of absenteeis­m in music classes, which is demoralisi­ng for the teaching staff and also troublesom­e as it means more time has to be wasted on replacemen­t classes, etc. Because of this too, music teachers f ind it di f f icult to upgrade their skills and undergo exams.

Having observed this problem, MMTC sees the need to take action in order to transform and regulate the quality the supply chain of the musicteach­ing industry.

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