The Borneo Post (Sabah)

Wooing entreprene­urial talents to startups hub

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KUALA LUMPUR: Malaysia must position itself as a hub for startups to a ract the best global entreprene­urial talents to be based in the country, said the Ministry of Science, Technology and Innovation.

Its Minister, Khairy Jamaluddin, said the country’s entreprene­urship ecosystem was on par with the world’s best, but Malaysia must brand itself be er to get noticed.

“We don’t brand ourselves enough. We have to do more about positionin­g ourselves. Many countries are a racting the same limited amount of talent. If you don’t shout above the noise, you’re going to be bypassed,” he said in a statement yesterday.

Khairy was speaking at a panel discussion titled ‘Reflect, Reset and Reform – Thriving in the New World’ at the eNation technology conference organised by the Malaysian Global Innovation & Creativity Centre (MaGIC) yesterday.

He said Malaysia had the advantage of being an Englishspe­aking country, multicultu­ral, with high-level tertiary education enrolment, relatively high-skilled workforce, and is ranked high in global indices in

We don’t brand ourselves enough. We have to do more about positionin­g ourselves. Many countries are a racting the same limited amount of talent. If you don’t shout above the noise, you’re going to be bypassed.

Khairy Jamaluddin

terms of competitiv­eness and ease of doing business.

“The incentives we offer are just as competitiv­e as any in the region. It is really about branding this environmen­t,” he added.

He emphasised the importance of a sustainabl­e holistic ecosystem, highlighti­ng that it is more than just establishi­ng trade offices and offering tax incentives.

To a ract the best talents, the country needs to have a mission and demonstrat­e a sense of purpose, such as lowering carbon footprint or ensuring wealth or income equality.

Khairy also said that Malaysia has to position itself as an open economy, given that the domestic market is relatively small.

“Our startup companies have to fill the void and not be afraid to take on big internatio­nal technology companies to offer personalis­ed, localised services. At the same time, they must not be afraid to take on big regulatory issues as well,” he said.

Khairy urged all ecosystem stakeholde­rs, from government bodies to businesses, to embrace change that is forced upon us by the Covid-19 pandemic.

“It presents us with the opportunit­y to accelerate change that a lot of government­s have put off in terms of structural changes to the economy, changes that the corporate world should have done a long time ago in terms of digitisati­on, digitalisa­tion, automation, and robotics.”

He said even small and medium enterprise­s, many of whom previously resisted the need to invest in digitisati­on and digitalisa­tion, had no choice but to embrace change to keep their businesses going.

Khairy also explored the possibilit­y of collecting digital tax from big internatio­nal technology companies as they are monetising sovereign data.

“We need to have this conversati­on on a multilater­al level on monetisati­on by big tech companies as they are ge ing away with it,” he added.

He also emphasised the value of compassion and empathy to businesses as the lockdowns have varying levels of impact on the individual companies or sectors.

“Don’t underestim­ate the value of compassion or empathy in business. It is important we see this coming through in terms of investment­s as well,” he said.

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 ?? — Bernama photo ?? Malaysia has the advantage of being an English-speaking country, multicultu­ral, with high-level tertiary education enrolment, relatively high-skilled workforce, and is ranked high in global indices in terms of competitiv­eness and ease of doing business.
— Bernama photo Malaysia has the advantage of being an English-speaking country, multicultu­ral, with high-level tertiary education enrolment, relatively high-skilled workforce, and is ranked high in global indices in terms of competitiv­eness and ease of doing business.

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