Vowing to bring live entertainment back, NY governor announces a ‘New York Arts Revival’
ACCELERATING the effort to restore a devastated arts landscape, New York Governor Andrew Cuomo announced on Tuesday a statewide programme of indoor and outdoor shows over the coming months that will feature upward of 150 performers – among them Hugh Jackman, Wynton Marsalis, Renée Fleming, Amy Schumer and Chris Rock.
The public-private partnership, which Cuomo called the “New York Arts Revival,” commences next month, is the most ambitious attempt yet by any state to promote and advance a return to live performances. It underlines the immense impact of the arts on a state like New York, home to Broadway and other major generators of entertainment and tourism revenue.
“We cannot wait until summer to turn the lights back on for the arts,” Cuomo, a Democrat, said in the second part of his multiday State of the State address from Albany. “We will not let the curtain fall on their careers or our cities.”
The “New York Arts Revival” project will offer more than 100 performances in parks, public plazas, museums, theaters - even on the backs of trucks – across the state. The programming will be overseen by multidisciplinary artist Zach Winokur, according to those involved in the planning. And it will culminate with the 20th anniversary in June of the Tribeca Film Festival and with the opening of Little Island, a new 2.7-acre public park on Pier 55 in the Hudson River, close to Greenwich Village.
State officials approached Jane Rosenthal, co-founder of the film festival, and Broadway and film producer Scott Rudin, who is involved in the programming for Little Island, with the concept of the “arts revival” performances. The notion was, in effect, to roll out events that would whet the appetite of a live-entertainmentstarved public, and trumpet the idea that the arts will be back.
The event schedule has not been announced, nor have details of the state’s financial support, although private contributions are expected to be required, said one of the participants, who requested anonymity because they were not authorized to speak for the governor.
The announcement comes amid stepped-up federal government efforts to provide aid to arts venues and other facets of the creative economy, one of the sectors hardest hit by covid-19-mandated shutdowns.
In New York, Broadway alone contributes about $14 billion to the city’s economy. Last summer, a Brookings Institution report estimated that the creative economy accounts for 8.8 million workers and $1.7 trillion in revenue. And last month, a bill was signed into law providing an unprecedented $15 billion in relief for live-event entertainment venues devastated by the shutdown. The Small Business Administration is compiling the guidelines for venues to apply, according to an SBA spokeswoman.