Dumex contest a showcase of young aspirations
KUALA LUMPUR: Dumex Mamil ‘Boost Your Child’s Dreams’ Contest organised by Danone Dumex ( Malaysia) Sdn Bhd was a showcase of young aspirations, exemplifying the vast imagination and energy of children everywhere.
Through the contest, Dumex Mamil called for Malaysian parents to share their children’s dreams and ambitions in the most creative manner, and based on the originality of the entries, and on the number of votes received via Facebook, three winners were picked.
They were 3-year-old Cheok Ee Syang, for his dream of wanting to be a marine scientist, Adriel Chong Xuan Rong (three years old) for his desire to be an outstanding drummer and four-year-old Lim Yi-Tung for her dream of becoming an interior designer.
Part of Dumex Mamil’s mission is to champion the all-round development of children during their crucial growing up years.
“We firmly believe that helping children realise their dreams and reach their full potential should start with providing our young ones well-rounded nutrition,” said Danone Dumex managing director Toni Brendish.
The Dumex Mamil PreciNutri is one such total formula that supports children’s overall nutritional needs in digestion, immunity, brain development and physical vitality.
Dumex Mamil PreciNutri Learning 3 is a total formula for growing-up children aged one to three years old.
It contains the highest level of DHA in the market and is added with other important nutrients to help a child learn more every day.
Dumex Mamil PreciNutri™ Active 4 meanwhile is a total formula that contains 100 per cent calcium, 100 per cent Vitamin D and other important nutrients to support the physical development and vitality of a growing-up child aged four to six years old.
Committing RM150, 000 to transform the winners’ dreams into reality,
Dumex Mamil will sponsor a trip to the world’s largest oceanarium, S.E.A Aquarium in Singapore for junior marine scientist Cheok, which comes with an interactive learning session with a professional mariner.
Little Chong will soon enjoy a full drum set for children plus a year’s worth of drum lessons and Lim will soon see her bedroom design concept come to life with the help of interior designers from Ikea.
“It’s our privilege to play a role in inspiring children to dream big, because they have so much potential, but they need the help of their parents and opportunities like these to have their aspirations materialised.
“With such an overwhelming response this time around, we will definitely continue to engage further with children and parents through meaningful contests or interactive initiatives that are even more compelling in the future,” Toni stated.