Min­istry em­pha­sises cre­ative in­dus­try in S’wak

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KUCH­ING: The Com­mu­ni­ca­tions and Mul­ti­me­dia Min­istry em­pha­sises the cre­ative in­dus­try in Sarawak through the Na­tional Film De­vel­op­ment Cor­po­ra­tion of Malaysia, Sarawak, Min­is­ter Gobind Singh Deo said yes­ter­day.

The ini­tia­tive is among the six na­tional thrusts of the min­istry in en­hanc­ing the de­liv­ery of in­for­ma­tion and con­tent ser­vices in each of its agen­cies this year, he said.

Gobind said the cre­ative in­dus­try played an im­por­tant role in por­tray­ing the unique­ness of Sarawak and did not fo­cus only on Kuala Lumpur.

“Sarawak, with a pop­u­la­tion of 2.4 mil­lion, will surely have peo­ple out there with la­tent cre­ative ideas and tal­ents in pro­duc­ing good con­tent,” he said at the de­liv­ery of the min­istry’s mes­sage at the P. Ram­lee Au­di­to­rium here.

Hence, he said, the min­istry had asked Fi­nas to be­gin the pitch­ing process here and iden­tify peo­ple in­volved in pro­duc­ing films, short sto­ries, doc­u­men­taries and so on

Sarawak, with a pop­u­la­tion of 2.4 mil­lion, will surely have peo­ple out there with la­tent cre­ative ideas and tal­ents in pro­duc­ing good con­tent. Gobind Singh Deo, Com­mu­ni­ca­tions and Mul­ti­me­dia Min­is­ter

to sub­mit pro­pos­als.

This is Gobind’s maiden work­ing visit to Sarawak af­ter his ap­point­ment as the Com­mu­ni­ca­tions and Mul­ti­me­dia Min­is­ter last May.

Gobind said he wanted agen­cies un­der the min­istry here, namely Ra­dio Tele­visyen Malaysia (RTM) Sarawak, the Malaysian Na­tional News Agency ( Ber­nama) and the In­for­ma­tion Depart­ment, to de­liver qual­ity and up- to- date ser­vices.

“In the de­liv­ery of in­for­ma­tion, RTM, Ber­nama and the In­for­ma­tion Depart­ment must be ef­fec­tive, en­sure ac­cu­rate in­for­ma­tion is chan­nelled to the peo­ple, and en­sure that the mes­sage is the same as in the orig­i­nal con­text,” he said.

About 300 staff of agen­cies un­der the min­istry, namely the In­for­ma­tion Depart­ment, RTM, Ber­nama, Fi­nas, the Malaysian Com­mu­ni­ca­tions and Mul­ti­me­dia Com­mis­sion ( MCMC), Telekom Malaysia and Pos Malaysia, at­tended the event.

— Ber­nama photo

Gobind (seated, cen­tre) in a group photo with staff mem­bers of agen­cies un­der his min­istry, at RTM Au­di­to­rium in Kuch­ing.

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