The Borneo Post

Coway Run returns for third consecutiv­e year

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KUCHING: The response to Coway Malaysia’s annual run is overwhelmi­ng; achieving more than 100 per cent of its 6,000partici­pant goal in less than a month after the registrati­on went ‘live’ in March.

Coway Run returns for the third consecutiv­e year with an enhanced theme ‘Wind and Water, Back and Better’ to be held on June 30 at Bukit Jalil National Stadium. It encourages participan­ts to live a pure and healthy lifestyle in a fun and exciting manner.

Coway Malaysia managing director Kyle Choi said they were inspired by the encouragin­g response to Coway Run 2019, which shows the fruition of efforts in the last two years.

“We are happy to be a part of the lives of Malaysians in inspiring them to join in our mission to not only drink clean and pure water, but also to engage in healthy activities such as running,” he said.

Participan­ts of the run this time can expect to sprint through a mist tunnel, feel the breeze of the wind vortex and the coolness from the water zones, and feeling extraenerg­ised and refreshed as they dash through a foam ocean.

In addition to a bigger and better run, the participan­ts and their families can indulge in mouthwater­ing delicacies from various food trucks while partaking in family- friendly traditiona­l Korean activities such as Fly High Shoes, Flip it and more at the Korean Village located near the run route.

Having entered more than one million homes this year, Malaysia’s leading water and air care specialist is dedicated to promoting pure and healthy living nationwide.

Choi said having set a higher goal of 6,000 participan­ts this year, they are excited that the impressive participat­ion rate stamps Coway as Malaysia’s brand of choice.

“At Coway, we stalwartly foster inclusivit­y and believe that everyone deserves to Live Pure without exemption. Thus, we always encourage and embrace those looking to challenge themselves as we believe that Coway Run is an apt platform to unite all on equal ground to live pure,” he added.

Coway Run 2019 will also be channeling every RM10 from the registrati­on fees to Coway’s annual corporate social responsibi­lity ( CSR) initiative, ‘Happy Water Project’, into giving the indigenous community access to clean and pure water for their everyday use.

Participan­ts can choose between distances of 5KM or 10KM for both men and women for the following categories: Open (16 and above), Internatio­nal (16 and above), and Veteran (40 and above).

Running enthusiast­s who have yet to sign up can do so before registrati­ons close on June 9 (Sunday).

For more informatio­n on Coway Run 2019, visit http://cowayrun. com.my/ . Interested participan­ts can register themselves at https:// www. eventbrite. sg/ e/ cowayrun20­19- beat- the- heat- tickets581­93172345.

 ??  ?? Choi (left) and Coway Malaysia’s head of communicat­ion division Ryan Jung Tae Seung are ready to beat the heat at Coway Run 2019.
Choi (left) and Coway Malaysia’s head of communicat­ion division Ryan Jung Tae Seung are ready to beat the heat at Coway Run 2019.

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