The Borneo Post

Real Madrid and Man United remain football’s most valuable — KPMG

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PARIS: Real Madrid and Manchester United remain the two most valuable football clubs in Europe, according to a report released on Thursday by accountanc­y firm KPMG.

La Liga giants Real lead a list of the continent’s 32 most valuable teams as of Jan 1, with KPMG estimating the value of the 13time European champions at nearly 3.5 billion euros (US$3.88 billion), with Manchester United in second place at 3.342 billion euros.

Barcelona jumped past Bayern Munich into third place at 3.193 billion euros according to KPMG’s enterprise value (EV) formula, which takes into account profitabil­ity, popularity, sporting potential, TV rights and stadium ownership.

The report says Madrid’s EV increased by eight per cent in the last year compared ot four per cent for Manchester United, with KPMG saying that Real had increased commercial revenue by 41 per cent since 2016.

That added to the three Champions Leagues won in that time were the main reasons for Real’s top placing in the ranking, while United’s strong showing comes despite their weakest on-pitch performanc­es for decades.

The Top five leagues (Premier League, La Liga, Bundesliga, Serie A and Ligue 1) dominate the list with 27 clubs. England dominates with nine clubs, six of whom are in the top 10.

However for the first time since the study was carried out in 2016, no Italian team figured in the top 10, with Serie A champions Juventus dropping down to 11th.

Meanwhile former heavyweigh­ts AC Milan were the only club of the 32 whose EV dropped between 2016 and 2020.

The report also outlines broadly the financial hit clubs are set to take in the wake of the coronaviru­s pandemic, underlinin­g how revenues have flatlined – thanks to no ticket sales and issues with TV rights payments – while operating costs like player wages have not dropped to the same degree. — AFP

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