Elevate your cooking skills
IMAGINE making a steak, grilled vegetables and a creamy quiche for your family on a weekend. Does this sound like too much work? Not with the right equipment, such as a good oven, which can bring lots of joy and togetherness to a home.
To the average Malaysian, the oven is meant for baking cakes and breads. But in the United Kingdom, the oven is used to make a variety of savoury meals, from roasts and vegetables to casserole dishes.
The Belling brand of ovens has a history that started in 1912 in the United Kingdom. The company’s focus has been on the development and manufacturing of cooking appliances.
Belling has now been acquired by the Glen Dimplex Group, the largest manufacturer for heating products in the world today.
Due to its dedication to technology, Belling has many firsts to its name – first all enamelled cooker, first domestic fan oven and first range cooker, among others.
While it was initially conservative in its marketing, keeping only to the European side, Belling is now making its way to South- East Asia and introducing the British way of using ovens to Malaysians.
Belling ovens are now available in Malaysia and some people have already experienced the positive difference in their cakes and meats with this wonderful oven.
Why buy a Belling oven?
Among the unique selling points of Belling ovens are: – Lower power consumption: The oven runs on 2,000 watts, the lowest in the market compared to the usual 2,500 watts. – Comprehensive function: The oven has nine functions that cover everything you need from an oven so that you can produce a variety of meals. – Highest temperature: The Belling oven heats up all the way to 270°, compared to the usual 250°. This temperature allows users to do open- door grilling, a technique used to produce a juicy streak.
“A lot of people don’t realise that the oven is more than just for baking,” says Glen Dimplex country manager Andrew Chiam.
“You can do almost everything with an oven. Instead of stir- frying vegetables, why not bake it? You’ll get a totally different taste and texture. In fact, cooking becomes cleaner and less messy because there is no oil and smell.”
The Belling Built- in Multifunction Oven aims to give you top results for a variety of meals, including lamb chops, puddings and grilled meats. You’ll also find your cakes and meats cooked to perfection.
“Some of our customers have said the steaks they cook via open- door grilling tastes much better compared to baking. The open- door grilling method is suitable for those who like their meats cooked rare or medium rare.
“As the oven comes with a fan, you can cook multiple dishes simultaneously without any flavour transfer.
“Your meals will come out intact and delicious and you don’t have to worry about one dish having the aftertaste of the other,” says Chiam.
Belling ovens come with a classy and traditional look that is consistent with their British heritage. They are built to be ergonomic, with features such as non- slippery knobs and glass that are made not to hurt your fingers when they are hot.
Belling ovens are made according to the highest standards, and are mainly designed and built in Liverpool.
Celebrity chef Sherson Lian is now the ambassador for Belling ovens. An ongoing campaign has been organised, where Lian showcases his fine cooking artistry with the ease and quality of a Belling oven.
Experience for yourself how cooking is elevated and meals become more delicious with a Belling oven.
A RM1,000 discount is currently on offer for the Belling Built- in Multifunction Oven. Purchase the stainless steel version for RM2,199 or the black version at RM1,999 now. The ovens come with a two- year warranty.
For more details, call 03- 7960 1314 or log on to www.bellingcookers.com.my