The Star Malaysia - Star2

Failing memory?

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HAVE you ever searched franticall­y for your glasses only to find them on your head or turned up for an appointmen­t on the wrong day?

These are some signs of a limited working memory.

Working memory is the system that is responsibl­e for the transient holding and processing of new and already stored informatio­n, an important process for reasoning, comprehens­ion, learning and memory updating.

This ability to hold on to a piece of informatio­n temporaril­y to complete a task is vital in managing our lives.

Below are descriptio­ns of your working memory’s role in three essential areas:

Profession­al life

Working memory is very important in the office.

A strong working memory empowers a profession­al to perform well under pressure, remain organised and prioritise activities.

Profession­als with strong working memory capacities are efficient with their time and well equipped to multitask.

Daily life

Working memory is constantly functionin­g in your everyday life. You need a good working memory to help you keep track of tasks more efficientl­y. With a strong working memory, actions stay anchored to the past ( where goals are set) and connected to the future ( where goals are met).

Poor working memory hinders the capacity to do things on time and in the proper sequence.

Social life

We use working memory constantly in social situations. People with poor working memory often experience difficulty in their social interactio­ns due to their inability to focus and remember important events and engagement­s. Unfortunat­ely, these lapses can often be misinterpr­eted as indifferen­ce or disinteres­t.

A healthy working memory enables a person to remember important facts, be an attentive listener and be aware of others’ emotional and physical needs.

Improve your memory

EGb 761 ( Ginkgo biloba extract EGb 761) is a highly purified, standardis­ed extract of Ginkgo biloba leaves and has antioxidan­t properties as a free radical scavenger that removes free radicals from the body. Free radicals can cause apoptosis ( programmed cell death), which can lead to memory impairment.

With its standardis­ed pharmaceut­ical quality, EGb 761 is safe as its ginkgolic acid is less than 500ppm, an amount that does not cause bleeding. EGb 761 is used in 52 countries and is the preferred therapeuti­c grade of ginkgo biloba among healthcare profession­als for the treatment of memory deficiency and blood circulatio­n problems.

EGb 761 promotes vasodilati­on and improves blood flow through the arteries, veins and capillarie­s.

The psychologi­cal and physiologi­cal benefits of EGb 761 are based on its primary action of regulating neurotrans­mitters and exerting neuroprote­ctive effects in the brain, protecting against or retarding nerve cell degenerati­on.

A study published in Psychologi­e Medicale in 1987 showed that elderly patients recorded the highest improvemen­t in their memory performanc­e by taking one tablet of EGb 761 ( 40mg) three times a day together with regular memory exercises. With better blood circulatio­n throughout the body and especially the brain, EGb 761 helps to improve your memory Tiger Balm Plasters come in warm and cool variants. and delay the risk of aged- related memory loss.

Learn more

If you are looking into improving memory or are facing memory problems, find out more about EGb 761.

You may also ask for a screening using the Cardiovasc­ular Risk Factors, Aging and Dementia ( CAIDE) dementia risk score to predict late- life risk of dementia.

EGb 761 is distribute­d by EP Plus Group Sdn Bhd and it is available at pharmacies and physicians near you.

This article is brought to you by EP Plus Group Sdn Bhd, a Medical Edutainmen­t Specialist.

For more informatio­n, call 03- 6205 2728.

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