The Star Malaysia - Star2

Concerted efforts on the right path

- By THERESA BELLE

IN May, Southern Property reported that developers have started shifting their product mix to gear them towards Malaysians who are in need of a home.

Additional­ly, the Government has taken steps to heed the call for more affordable housing with schemes such as PR1MA and the MyDeposit First House Deposit Financing Scheme, for which approximat­ely RM200mil has been allocated.

However, the 9th Asia Property Market Sentiment Report for the first half of this year by iproperty. com revealed that housing affordabil­ity is still a common concern among Malaysians – 49% of those surveyed were interested to buy, but many have difficulti­es qualifying for loans. As many as 66% of respondent­s felt that the existing affordable homes are insufficie­nt to meet demands.

Recent statistics from the Real Estate and Housing Developers’ Associatio­n ( Rehda) confirms that property buying in the principal property market has slowed down in the first quarter of this year, with a 17.9% drop in value of transactio­n against the first quarter of last year.

Enforcemen­t is key

Khalil Adis, noted property journalist and founder of Khalil Adis Consultanc­y Pte Ltd, says that while housing schemes such as PR1MA is laudable, young prospectiv­e buyers have reported that they applied years ago but have yet to receive acknowledg­ement or status updates of their applicatio­n.

“In view of this, those who are in desperate need of a home may want to consider alternativ­e schemes from private developers and the state government,” he says.

Vincent Thambyraja­h, retired project manager from the State Developmen­t Corporatio­n of Selangor, also believes the relevant ministries should enforce innovative technologi­es to bring the cost of building homes down.

He illustrate­s this using the example of pre- fabricated homes, where components are manufactur­ed in a controlled environmen­t, then transporte­d to the site and assembled.

This allows for faster, cleaner, higher- quality constructi­on with lower labour costs since not as many workers are needed to assemble than to build.

Also known as the Industrial­ised Building System ( IBS), the benefits of this sustainabl­e method are recognised by Malaysia’s Constructi­on Industry Developmen­t Board ( CIDB).

In fact, CIDB prepared a roadmap for 2003 to 2010 to promote IBS as the preferred constructi­on method, but it has yet to yield widespread results.

Assistance to boost interest

“One of the reasons property prices have skyrockete­d in recent years is the growing list of requiremen­ts imposed on developers. The cost of building these extra fixtures are then included in the selling price, which is borne by the buyer at the end,” says Vincent.

He opines that more should be done to identify the true needs of property buyers and incorporat­e these needs with projects on the ground, as opposed to offering extravagan­t packages that price out people who need a roof over their heads.

In a tough, speculativ­e market, developers have to amp up their offerings and they attract buyers with promotiona­l activities, value- added packages and assistance in financing.

Besides taking advantage of such offerings, you can make a smarthome purchase by conducting research on the developer and project, studying the area’s masterplan to understand the infrastruc­ture developmen­t, and buying at an early developmen­tal phase after determinin­g the property’s potential for capital appreciati­on.

Looking up

Property researcher­s believe the market will pick up in a couple of years and that it is already showing signs of improvemen­t in the second half of this year.

Down south, Khalil believes the market is facing a bit of a conundrum at the moment but this is a temporary situation that can be tackled with proper planning and wise purchases in up- and- coming areas.

Internatio­nal demand is balanced out by the commercial and industrial sectors – for example, projects in Iskandar Malaysia are appealing to Singaporea­n organisati­ons looking to expand or relocate their manufactur­ing facilities at a minimum cost.

“The property market in the south is not as robust as before as it was mainly driven by foreign investors from Singapore. Private developers had built luxury homes for these buyers while the supply of affordable homes has been lagging behind.

“Demand among foreigners has waned now, but there is still strong pent- up demand for affordable homes among locals,” says Khalil.

Strict loan approvals have been one of the main deterrents of property purchasing among Malaysians, but this may improve following Bank Negara’s recent overnight policy rate cut of 25 basis points ( bps) to 3%.

Earlier this month, PublicInve­st Research estimated that this would reduce mortgage amounts by about 3.2%, which would certainly boost affordabil­ity and help pave the way to the recovery of the property market.

Central to this improvemen­t is public opinion and action, which, according to the iProperty. com survey, is still leaning towards the positive.

Managing director and chief executive officer of iProperty. com George Chmiel says that although Malaysians are concerned about rising house prices, property is still viewed as the most attractive investment choice due to its capital growth opportunit­ies and stability as an asset.

The investment game

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