The Star Malaysia - Star2

Exceptiona­l experience

- About Berjaya UCH

THE Master of Business Administra­tion ( MBA) programme at Berjaya University College of Hospitalit­y ( Berjaya UCH) is relevant to working adults, providing them with solid management theories and knowledge in the practical aspects of business to excel in their respective fields of work.

The MBA programme encompasse­s areas such as leadership, human resource management, informatio­n technology, finance, economics, marketing and business ethics. Electives in the areas of internatio­nal business, internatio­nal hospitalit­y and internatio­nal tourism are also offered.

This programme is backed by the Berjaya group of companies – one of Malaysia’s largest and most diverse conglomera­tes. The company’s executives form part of the pool of resource talents that give this programme a unique edge over other postgradua­te courses.

The programme is suitable for those who are interested to further their studies and working adults who wish to enhance their career opportunit­ies.

Working profession­als do not need to take a couple of years off work to obtain a postgradua­te degree, as classes are offered in the evenings and during the weekends in the city campus.

The MBA curriculum is meticulous­ly designed with advice from a team of industry experts who form the Industry Advisory Panel.

This provides in- depth experienti­al learning and a curriculum that is relevant to the dynamic local and global business environmen­ts.

For more effective learning, industry projects, case studies analysis, case writing and seminars are value- added activities embedded in the programme.

The Berjaya UCH’s postgradua­te programme specially caters to students who wish to obtain a postgradua­te qualificat­ion in the field of business and management.

For further enhancemen­t of course delivery and relevancy, a series of B- Talks is organised to allow students to hear firsthand from industry experts and synergise with real- life problemsol­ving exercises.

B- Talks sessions are organised by Berjaya Business School for industry profession­als to share experience­s and impart some insights on the constantly evolving business environmen­t.

Topics relevant to the business environmen­t are shared and discussed, such as governance, risk and compliance, concepts of logistics and supply chain, business franchisin­g model, consumeris­m in retail insights, and creating positive customer experience­s.

The latest speaker of the B- Talk series was Prof Ian O. Williamson from Melbourne Business School, University of Melbourne, Australia, who spoke on the subject of Strategic Value of People Management to Firm Performanc­e. Students and industry human resources practition­ers benefited greatly from this talk.

To learn more about Berjaya BERJAYA UCH is Malaysia’s premier university college in the fields of retail and business, public relations, hospitalit­y, culinary arts, tourism and event management situated in the Golden Triangle of Kuala Lumpur.

Located on the 11th and 14th floors of Berjaya Times Square, it is conceptual­ly designed with a five- star hotel ambiance equipped with comprehens­ive and advanced facilities that mirror real- world settings. Berjaya UCH also offers courses in business and liberal arts. UCH and Berjaya Business School, there will be an MBA Preview during the Sureworks Higher Education Fair in Mid Valley Exhibition Hall this weekend ( Aug 20 and 21).

Open Days will also be held this weekend at the campus, located on the 11th and 14th floors of Berjaya Times Square, from 10am to 5pm.

For more informatio­n, visit www. berjaya. edu. my.

Berjaya UCH is working to make higher education more accessible, affordable and attainable for everyone.

The PTPTN ( Perbadanan Tabung Pendidikan Tinggi Nasional) education financing scheme is available for Malaysian students.

The institutio­n’s affiliatio­n with the Berjaya Corporatio­n Berhad group of companies allows it to host several bursary schemes and education scholarshi­ps available to both local and internatio­nal students.

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 ??  ?? ( From left) University of Melbourne’s Melbourne Business School regional manager ( Asia) Jeffery Soong, Berjaya Business School dean Assoc Prof Dr Chin Sze Kim, Berjaya Higher Education chief executive officer Mae Ho and University of Melbourne...
( From left) University of Melbourne’s Melbourne Business School regional manager ( Asia) Jeffery Soong, Berjaya Business School dean Assoc Prof Dr Chin Sze Kim, Berjaya Higher Education chief executive officer Mae Ho and University of Melbourne...

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